A Costly Media Day
Brian Urlacher has been fined $100,000 for promoting a company that is not an official sponsor of the NFL.
Sports Agents, it is time to brush up on your professional sport corporate sponsors! Because if your client sports a brand that is a rival of an exclusive sponsor of that particular sport, he or she may be looking at a hefty fine.
Brian Urlacher of the Chicago Bears was just slapped with a $100,000 fine for wearing a Vitamin Water hat and drinking the product at Media Day during the Super Bowl [NFL fines Urlacher $100K for Super Bowl hat].
A Sports Agent obviously cannot be on his/her client every second of the day making sure that there is no violation of corporate sponsor rules. However, agents should inform their clients of the corporate entities that play a big role in their respective sports. For instance, tell your client that Gatorade is the official drink of the NFL and that if he gets thirsty, there’s nothing like some University of Florida product to quench your thirst!
Tomorrow, I will continue with the NFL theme and write a couple of posts on NFL retirement.