Accessories Sports Business

What Is Your Telepresence?

Dynasty does not have an official office.  In fact, Dynasty’s office is listed as my home address in Hollywood, Florida.  I have not yet decided if the company will ever rent or buy official office spaceI believe that in today’s day-and-age, offices are overrated. We live in a digital world where everything can be done from the comfort of your home.

That was point #1 in a post I made back on August 6, 2008, which laid out reasons for not requiring Dynasty employees/interns to move to South Florida.  My “office” is located in South Florida, yet right now, I am typing this post from Gainesvile, FL.  In fact, I spend a majority of the year in Gainesville.  I travel all the time to meet up with current clients, introduce myself to potential new clients, etc, so why is it necessary to have office space?  I can email and make phone calls from anywhere.  What I am really excited about, though, is the further development of video conferencing (now caled telepresence), which will not only bolster my argument that a traditional office is not necessary, but may also cut down on my business trips.

I use Skype every so often, but have found the calls tend to be choppy in audio and the picture is not always top quality.  But Skype is small scale.  What about a true business teleconferencing system?  Cisco and HP are among the few companies to offer telepresence systems, which can cost a consumer six-figures.  That does not really pull me away from taking a flight, though.  A company called LifeSize could be changing the world of teleconferencing.  Once I graduate from law school and set up shop in a large South Beach condo, I may look more into this concept.

Combining its own HD cameras with some fancy video processing, [LifeSize] offers sharp pictures over ordinary Internet hardware for as little as $5,000—or up to $40,000 for full telepresence. Without massive network upgrades of the sort Cisco provides, LifeSize customers may notice some blurring when people move quickly. Even so, 4,000 customers ranging from giant Wal-Mart Stores to tiny Web venture have purchased 15,000 systems.

HD telepresence that is affordable is not only something that large companies will be interested in.  Sports agents should look into this technology as well.  An employee from LifeSize Communications contacted me this morning to set up a demo to let me learn more about what they have to offer.  I will get back to you all with an update.

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.