University of Alabama running back T.J. Yeldon has signed with Fritz Martin Management for brand management and endorsements. It appears that Fritz Martin will not be handling the team contract negotiations for Yeldon.
T.J. Yeldon was the part of a 2 headed monster running attack at Alabama, along with Derrick Henry, this past season. He ran for 970 yards averaging 5 yard per carry and punched in 11 touchdowns on the year. NFLDraftScout.com lists Yeldon as a potential 2nd to 3rd round pick.
Fritz Martin Management is a full-service sports marketing and entertainment firm. Their services include digital marketing, endorsements, corporate alliances, brand management, and for their clients. Some of the most notable active players they represent include Richard Sherman, Nick Fairley, and Giovani Bernard.