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Contract Negotiation Corporate Sponsors Endorsements Sports Business

AxisStars Partners With OpenSponsorship

AxisStars, a community for professional athletes and entertainers, has recently entered into an exclusive partnership with OpenSponsorship, an athlete influencer marketplace. AxisStars works directly with over 400 sports professionals to help them create a better future. By facilitating partnership and branding deals as well as helping clients extend their businesses and reach, AxisStars helps build […]

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Corporate Sponsors Golf Hockey

Advertising to Cardboard: COVID’s Impact on Sponsorship Agreements in Sports

According to Statista, the revenue of the North American sports sponsorship market was estimated at approximately 17.17 billion U.S. dollars in 2018 and is expected to grow to over 20 billion U.S. dollars by 2022. One may be rightfully skeptical of that anticipated increase amid the COVID-19 pandemic. Without triggering PTSD, let’s rewind to March […]

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College Football Players Contract Negotiation Corporate Sponsors Endorsements Recruiting Social Networking Sports Business

Radegen Signs Rakeem Boyd For Off-Field Work

Integrated sports and entertainment agency, Radegen, has signed former Arkansas RB and 2021 NFL Draft Prospect Rakeem Boyd for his off-the-field representation. Boyd began his collegiate career at Texas A&M before transferring to Independence Community College (Kansas) of Last Chance U fame. After rushing for 1,211 yards and 14 TD in 10 games, he signed […]

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Corporate Sponsors Endorsements Entertainment Internships Social Networking Sports Business

Internship Opportunity: Radegen

Radegen is an “integrated sports and entertainment marketing agency dedicated to providing management, marketing and consulting solutions to world-class athletes, personalities and brands.” The team leverages industry relationships to maximize opportunities for their clients. Radegen is currently looking for interns currently enrolled at an accredited university or college (part-time or full-time), or graduate students. Given […]

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Corporate Sponsors Entertainment Sports Business

Allied Sports Launches International Practice

Allied Sports has announced the addition of Jeff Ehrenkranz, to serve as the Managing Director of International, and take lead on its international expansion from the agency’s current international headquarters in London. Allied Sports, a strategic expansion of Allied Global Marketing, is a rising startup that has built a new agency model for the future […]

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Agent Spotlights Corporate Sponsors Endorsements Entertainment Interview With The Agent Social Networking Sports Business

An Inside Look at Twenty Six Marketing

There has been a lot of focus on Rashida Gayle and the founding of her agency, Twenty Six Marketing, recently. She is not only focused and energetic, but was also just honored as a Forbes 30 Under 30. However, she will be the first to tell you that it took a village to get on […]

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Corporate Sponsors Endorsements Sports Business

The Launch of MarketPryce

In this day and in age, when a business concept is described as a “dating app”, then it should be easy enough to understand. Launched in February of 2020, MarketPryce is a two-sided marketplace here to build a solution to democratize athlete marketing. With the constant changes in the laws with state legislation and NCAA […]

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Corporate Sponsors Endorsements NFL Players

NFLPA Releases Guidelines On CBD

The NFLPA released a statement regarding many inquiries from NFL players’ ability to engage in promotion and endorsement of CBD companies. At the beginning of the 2020 season, the NFL released the new rules promulgated by the league governing players and endorsements. The statement reads “Subject to the limited exception in the NFL Alcohol Sponsorship […]

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Corporate Sponsors NBA Teams Sports Business

Global Agency SPORTFIVE And Chicago Bulls Will Collaborate To Secure International Brand Partnerships

In 2019, the NBA informed teams that they can secure up to two brand partnerships from regions outside the U.S. With lower viewership and revenue streams effected by various reasons, it looks like the Chicago Bulls have decided to take additional steps in alleviating those losses. SPORTFIVE is a global agency that focuses on branding, […]

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Corporate Sponsors Endorsements WNBA

Indiana Fever Guard Erica Wheeler Signs As An Official Brand Ambassador With FITLIGHT

In another sponsorship move since signing with Miami-based marketing firm Distinction Agency, Wheeler has agreed to terms as an official Brand Ambassador with technology company FITLIGHT®. FITLIGHT® designs innovative exercise and training environments utilizing light sensors for customized scenarios to help players with reaction time, agility and reflexes. Being an undrafted free-agent, Wheeler has had […]