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Corporate Sponsors Endorsements Olympics

Rice Queen

Whilst Michael Phelps was undoubtedly the King of the pool, the choice of the Queen is just as easy to clarify. Stephanie Rice won every event she competed in the games, adding 3 Golds to Australia’s tally. Stephanie won the 200m and 400m Individual Medley and helped the Aussies win the 4 x 200m freestyle […]

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Corporate Sponsors Endorsements Entertainment Headline NFL Players Sports Business

ActLetes – Professional Athletes, Endorsements, and the Entertainment Industry

Braylon Edwards (pictured left) is one of the most promising young receivers in the game of football. Leading his team to a 10-6 record, one win short of making the playoffs, he helped revive a dismal Cleveland Browns offense with 80 catches, 1,289 receiving yards (Single Season Franchise Record), and 16 touchdowns (Single Season Franchise […]

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Corporate Sponsors Sports Law

Ownership of Sporting Events

English law does not recognize a proprietary right or interest in a sporting event per se. In other words, the event organizer is not automatically protected from a third party who may wish to exploit the event. In order to receive the required level of protection, the organizer will have to use various mechanisms of […]

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Contract Negotiation Corporate Sponsors Endorsements MLB Players NBA Players NFL Players NFL Teams Recruiting Sports Agents

Shabbat Shalom: Friday Wrap-Up

Dynasty has three new interns. There were so many qualified candidates that there was no way I could just stick with two. Congrats to the three who were chosen. I am continuing to work on a complete overhaul of this site’s look, which is still planned to be finished by the end of this month. […]

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Corporate Sponsors Sports Business

Nike and Adidas Proudly Made in China?

Part of Nike’s (majority ambush strategy) and Adidas’s (official partner) sponsorship activation during the Beijing Olympics will be a focus on integrating into Chinese (Eastern) fashion. But what exactly is the Chinese look? And how can global sneaker companies change from traditional West to Contemporary East? In a recent Wall Street Journal article reporter Sky […]

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Corporate Sponsors Entertainment Sports Law

What Makes an Athlete an Entertainer?

At one time, sport figures and entertainment figures occupied different social worlds but now these individuals jump from one world to the next and have blurred the lines. Successful (sometimes not so successful) athletes tend to become entertainment figures during and after their competitive careers. One of the major issues that sport and entertainment lawyers […]

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Corporate Sponsors Endorsements NFL Players Sports Agents Sports Business

Tom Brady: Stetson Man

They won’t be squaring off Sunday like many expected, but the question still remains: who is the better quarterback, Tom Brady or Peyton Manning? From a pure football perspective, it’s a great question, with no objective, “right” answer. From an endorsement standpoint, however, The Boston Globe’s Keith Reed reported last year that “Manning is by […]

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Corporate Sponsors Endorsements MLB Players Motor Sports NBA Players NBA Teams NFL Players Sports Business Tennis

Shabbat Shalom: Friday Wrap-Up

I am almost recovered from Las Vegas. I know that what happens in Vegas is supposed to stay there, but I do not like to live by the rules. If we are Facebook friends, make sure to check out some of the pictures. A couple of bachelor parties and business deals later, I am now […]

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Arena Football Australian Football Corporate Sponsors Cricket Golf Hockey Motor Sports Soccer Sports Business Sports Law Tennis

Sponsorship – A Necessary Evil?

The purpose of this article is to identify some of the positives and negatives that can arise from sponsorship in sport, and invite your own views of this sometimes contentious topic. Sponsors purchase the right to align their product(s) with sport through a variety of mediums such as events, venues, teams and individual sportsmen and […]

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Australian Football Contract Negotiation Corporate Sponsors Cricket Endorsements Recruiting Sports Agents Sports Business Sports Law

An Offer Refused

Here at I Want to be a Sports Agent, we try and provide you with key issues that impact the industry. Whether it be current or future agents, this issue will no doubt pop up sometime. Indian cricketer Yuvraj Singh has recently signed with new representation, leaving Percept Management. However, under his previous management contract, […]