Category: Endorsements

Endorsing Activist Athletes

Endorsing Activist Athletes

This past week, Sports Law Blog noted that it has been a while since there has been a prominent activist athlete [the disappearance of the Activist Athlete]. The blog writes: After reading about Tiger...

Making Par With Endorsements

Making Par With Endorsements

With no true contract negotiation in golf, agents look to endorsement deals to make a living. If you want to be a golf agent, you will not be banking on the success of your...

Howard Is At The Topps

Howard Is At The Topps

Casey Close of CAA has recently made Ryan Howard the person you will see on the cover of new Topps baseball card boxes [To trading card company, Howard is Topps]. No doubt about it,...

Are Women Easier To Market?

Are Women Easier To Market?

Sports Agent Yuki Saegusa seems to think so. The over-saturation of male athletes in most sports may create a climate that women figure skaters can take advantage of when it comes to finding endorsements....

This Aint No Bull!

This Aint No Bull!

The sports agency Cowboy Sports Agents is suing Blue Whale Smokeless Tobacco Alternative with NicoDip(TM) for not paying its clients the endorsement money that they are owed [Bull riders’ agent sues company]. Yeah…that’s pretty...