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Corporate Sponsors Golf Hockey

Advertising to Cardboard: COVID’s Impact on Sponsorship Agreements in Sports

According to Statista, the revenue of the North American sports sponsorship market was estimated at approximately 17.17 billion U.S. dollars in 2018 and is expected to grow to over 20 billion U.S. dollars by 2022. One may be rightfully skeptical of that anticipated increase amid the COVID-19 pandemic. Without triggering PTSD, let’s rewind to March […]

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Golf

SPORTFIVE Launches New Global Golf Strategy, Naming Steve Loy as President

SPORTFIVE recently launched a new global golf strategy that is focused on expanding its business around the world and building on its already strong presence in the United States and Asia. Along with the goal of building upon their current player representation and event management operations, SPORTFIVE is aiming to create more business opportunities with […]

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Golf Sports Agents Sports Business

Wasserman Adds Two Clients To Golf Division

The Wasserman Media Group has announced Monday the additions of two new women’s golfers to its elite roster of athletes; Mel Reid of the LPGA and English amateur Alice Hewson. Hewson will be represented by a team of agents out of Wasserman’s London office, while Reid will be represented out of Los Angeles.   Reid served […]

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Golf Headline

Excel Sports Management Launches Women’s Golf Division

Excel Sports Management has launched a women’s golf division which will compliment the agency’s existing men’s golf roster. In 2011, agent Mark Steinberg left IMG and partnered with Excel to establish its golf division. Steinberg represents some of the best professional golfers in the world and his clients include Tiger Woods, Justin Thomas, Justin Rose, […]

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Endorsements Golf Sports Agents Sports Business Sports Law

2019 PGA Tour Rookie of the Year Sungjae Im Signs with Lagardère Sports

Sungjae Im has signed with Lagardère Sports for global management and marketing representation after his remarkable debut campaign that ended with the 2019 Rookie of the Year honor. The Jeju, South Korea native is currently the 34th ranked player in the world at just 21 years of age. He will receive direct representation from Lagardère […]

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Golf

#2 Ranked Golfer In The World, Signs With Lagardere Sports

David Micheluzzi, Australian golfer, has signed with Lagardere Sports for management and marketing representation. He is currently ranked 2nd in the World Amateur Golf Rankings.  Ben Harrison, Senior Vice President of Global Golf Clients, will lead Micheluzzi’s team with additional support from Lagardere’s office in Sydney, Australia. Lagardere will manage Micheluzzi’s career as he finishes up his amateur career and turns […]

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Golf Sports Agents Sports Business

Golf Industry Expert Emily Sisson Joins Octagon

Per a company press release, Octagon has announced the hiring of Emily Sisson as Vice President of the agency’s Integrated Marketing group. She will be tasked with driving golf-related partnerships and experiences. Sisson joins Octagon after serving as the Vice President of Lagardere Sports. In her previous role, she was the liaison to the PGA […]

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Golf Sports Agents Sports Business

Tiger’s Agent, Mark Steinberg, Ecstatic By His 80th Career Win

The last time Tiger Woods won a tournament, LeBron James and the Miami Heat captured their second straight NBA title after defeating the San Antonio Spurs. To capture his 80th career victory, Tiger won the Tour Championship last month to win his first golf tournament in over five years. Fans around the world were fortunate […]

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Golf Headline Interview With The Agent Sports Agents

Interview With The Agent: Chris Armstrong

Chris Armstrong is the current Executive Vice President, Golf for Wasserman. He opened the agency’s Canadian practice in 2010 and has received many career accolades, including: named one of the “5 to Watch” as one of the top executives under age-40 in the Canadian sports industry (2013), the youngest executive named to the Globe and […]

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Golf Headline Sports Agents

Lagardère Sports Bolsters Golf Division

According to a company press release, Lagardère Sports has reached multiyear extensions with five agents within its golf representation division: Jeremy Elliott, Ben Harrison, Jimmy Johnson, Jeff Koski and Lee Knox. The group will continue managing the agency’s golf clients. In addition to the extensions for the aforementioned, two new agents have also been brought […]