Apr
23

Maryland Media Company Seeks To Promote Exposure Of Disability Sports And Recreation

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Today’s society craves instant access to information.  People seek immediate answers to questions.  When a question arises, we don’t wait to find out, we Google the answer.  The same is true for sports.  We no longer live in a world where we have to wait for the morning paper to see a sports score and…
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Apr
01

NCAA Track Champion Curtis Beach Announces Partnership With Nike And Professional Debut

Olympic hopeful Curtis Beach competes in the high jump while attending Duke University. Photo courtesy of Beach's Twitter page. You can follow Curtis @Curtis_Beach.

This morning, 2x NCAA Champion and 5x NCAA All-American track star, Curtis Beach announced his plans to partner with Nike as he embarks on his professional athletic career.  Beach, a 2014 Duke University graduate and decathlete, began training with the World Athletics Center in Phoenix, AZ last September. Prior to attending Duke, Beach won the USATF National Jr. Decathlon Championship and earned 17…
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Mar
23

Olympic Gold Medalist Missy Franklin Turns Pro; Signs With WME/IMG

Missy Franklin

Fresh off of her three individual titles and a team championship at last week’s NCAA championships, Olympic swimmer Missy Franklin has decided to turn pro and has signed with WME-IMG’s Mark Ervin. At the 2012 London Olympics, Missy brought back a total of five medals, four of which were gold. Despite all the potential for…
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Jan
10

Aykan Azar And Matthieu Fenaert Named Co-Managing Directors of Octagon Brazil

Peter Carlisle

Octagon Worldwide* has announced the promotion of Aykan Azar and Matthieu Fenaert to Co-Managing Directors of Octagon Brazil as the company prepares for the 2016 Summer Olympics in host city Rio De Janeiro. In 2014, Azar and Fenaert helped Octagon market its most successful FIFA World Cup to date by signing a record breaking six official sponsors. President of Octagon Americas,…
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Dec
09

Six Questions With Steve Ruff, Executive Director Of Action Sports And Olympics At Wasserman

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Steve Ruff is currently the Executive Director of Action Sports And Olympics with Wasserman Media Group, one of the world’s most well-known sports agencies.  A former snowboarder himself, Ruff actually never graduated from college.  Instead, he dove right into business as a late teenager and quickly gained real-world experiences in marketing, sponsorships and brand management.  He…
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Dec
08

Lagardère Unlimited Announces Plans For Monthly Sports Business Show

logoUnlimitedquadrinoir

Lagardère Unlimited and Universal Sports Network, a multi-platform media destination for Olympic-related sports programming, recently partnered to create the new TV series, Beyond the Medals – The Business of Sport. The 18-episode series will be hosted by Rick Horrow, Chairman of Horrow Sports Ventures.  It will debut on Wed., Jan. 21 at 7:30pm EST and…
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Feb
18

Olympic Sports Agent Peter Carlisle Discusses Sochi 2014

Jamie Anderson (USA) reacts after receiving her gold medal in the medal ceremony for the ladies' snowboard slopestyle during the Sochi 2014 Olympic Winter Games at Medals Plaza. Mandatory Credit: Kevin Liles-USA TODAY Sports

Sports Business Journal Olympics writer, Tripp Mickle, recently chatted with Peter Carlisle, head of Octagon’s Olympic division at the 2014 Sochi Winter Olympics.  Carlisle — most well-known for representing 18-time Olympic gold medalist Michael Phelps — represents a number of athletes at Sochi, including women’s snowboarder Jamie Anderson and men’s snowboarder Alex Deibold. Below are…
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Aug
28

Octagon’s Peter Carlisle Featured As Sochi Olympics Approaches

Peter Carlisle

The Maine Sunday Telegram has an in-depth article on Octagon agent Peter Carlisle with the tagline, “Some of the biggest names in Olympics sports say Peter Carlisle is ‘more than just an agent.”  It is a very nice exposé of Octagon’s managing director Olympics and Action Sports who is probably best known for his representation of U.S.…
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Dec
05

Octagon’s Peter Carlisle Speaks About Representing Global Sports Superstar Michael Phelps

Olympic swimmer Michael Phelps (pictured) remains relevant and recognizable outside of the Olympics due in large part to his longtime agent, Peter Carlisle. Credit: Evan Habeeb-US PRESSWIRE

Last week, Mark H. McCormack Department of Sport Management Executive-in-Residence, Peter Carlisle spoke to students in a discussion titled, “Marketing an Olympic Icon: Behind the Business of a Global Sports Superstar.” The Mark H. McCormack Department of Sport Management, formed in 1972, is a part of the Isenberg School of Management at UMass Amherst and…
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Dec
03

On To The Next One: Ryan Lochte

USA swimmer Ryan Lochte (front) is on to his third agency in his short, but successful professional career. Credit: Rob Schumacher-USA TODAY Sports

File this one under “big #Jeah” for the “Lochtenator.”  As announced on his Twitter account late last week, the five-time gold medalist has made a change of agents, signing with Creative Artists Agency (CAA). CAA becomes Lochte’s third agency of record since he became a professional swimmer.  His first agents were at Octagon, who were…
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