Categories
Sports Business

CAA Acquires Another Important Piece Of IMG

CAA is the old IMG, shot up with a dose of corporate steroids.  Its football division is leaps and bounds above its competition, in a sport where new entrants come into the fold every day trying to take some of CAA’s share (with not much success).  Its baseball division is right up there with names […]

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Entertainment Sports Business

WMA + Endeavor = WME

So it finally went down.  After months of rumors and speculation, Endeavor and WMA have put their differences aside and merged to create a new superpower that aims to rival CAA in the world of Entertainment.  The new entity will be called WME (William Morris Endeavor).  The most interesting part of the deal is that […]

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Headline Sports Business

“This is the Business We Chose”

If you’re not a Godfather fan like myself, you may not have caught the Hyman Roth quote, but these words are easily applicable to the sports industry.  Whether you like it or not – and if you’re an avid reader of this site I’m guessing you like it – the business of sports is almost […]

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MLB Teams Sports Business

Pirates Try to Capture Fans with Added Value

Navigating a business in desperate times is not something new for the Pittsburgh Pirates.

Veterans of selling tickets with a bad team, the economy is only part of the puzzle the Pirates have to solve when it comes to putting fans in the seats. Posting 16 straight losing seasons forces the Pirates marketing and ticket sales divisions to get creative.

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Sports Business

Jason Peck Reports On Day 2 Of The CSRI 2009 Conference

Jason Peck, an enterpreneur, internet marketer, consultant, sports business blogger, and friend of mine, read about the College Sport Research Institute 2009 Conference on SportsAgentBlog.com, and decided that he would attend the event due to his close proximity to Chapel Hill and its excellent schedule of events.  He wrote up a report from the first […]

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Sports Business

Jason Peck Reports On Day 1 Of The CSRI 2009 Conference

Jason Peck, an enterpreneur, internet marketer, consultant, sports business blogger, and friend of mine, read about the College Sport Research Institute 2009 Conference on SportsAgentBlog.com, and decided that he would attend the event due to his close proximity to Chapel Hill and its excellent schedule of events.  He wrote up a report from the first […]

Categories
Social Networking Sports Business

Should You Hire A Social Media Consultant?

As more and more athletes and their agents begin to accept social media devices, professional leagues are also gaining a strong presence on the social networking sites.  However, whereas the athletes are publicly posting information that is widely disseminated to a large audience of followers, the various leagues have decided to create much different identities […]

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Sports Business

College Sport Research Institute 2009 Conference

What: 2009 Scholarly Conference on College Sport Where: William and Ida Friday Center for Continuing Education (UNC – Chapel Hill) When: Thursday (Apr 16) – Saturday (Apr 18) Blurb: It is the 2nd annual event for faculty, athletic administrators, students, sport practitioners, and the public interested in research, theory, and critical thinking about college sport […]

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Sports Business

Pitching Investors Is Like Pitching Potential Clients

When a business owner is looking to gain investors to fund a young and promising company, he usually will put together a strong Powerpoint or Word Document and “pitch” potential cash cows.  In many ways, a pitch to a potential investor is much like the pitch an agent gives to a potential client.  As an […]

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Corporate Sponsors Headline Soccer Sports Business

Interview with Ben Freidson, Manager of Sports Marketing at Volkswagen

Ben Freidson is the Manager of Sports Marketing at Volkswagen of America Inc.  Recently, Volkswagen announced a multi-year partnership renewal with Major League Soccer and Soccer United Marketing, MLS’s marketing arm, to remain MLS’s Official Automotive partner. Michael Goldman: Can you briefly discuss your role as Manager of Sports Marketing and your background that led […]