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Headline Tennis

On To The Next One: Jo-Wilfried Tsonga

French tennis player Jo-Wilfried Tsonga has switched agencies and signed a representation agreement with IMG Worldwide. He was previously managed by L&S Management. The 28 year-old rose to fame in 2008, where he defeated four seeded players to advance to the final of the Australian Open. He lost to Novak Djokovic. Since then, he has […]

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Headline Sports Business Tennis

IMG Plotting To Poach Eugenie Bouchard

Bloomberg has reported that sports management company IMG has approached tennis player Eugenie Bouchard about representing her. The 20 year-old Wimbledon finalist is currently contracted to Lagardere, but that agreement is due to end this year. For those who have not heard of Bouchard, she is comparable to the No.1 NBA and NFL pick combined. […]

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Endorsements Headline Tennis

Tennis Star Bouchard Inks Coca-Cola Deal

On the eve of her first round match at Wimbledon, rising star Genie Bouchard announced an endorsement deal with Coca-Cola. The partnership will run for three years, with financial terms not being disclosed. Under the deal, Bouchard will market Coke and and Diet Coke products in her home country of Canada. Her image will be […]

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Headline Sports Agents Tennis

Octagon Signs Rising Tennis Star Louisa Chirico

Octagon’s Mike Scherer has signed American tennis star Louisa Chirico. Chirico has accomplished a lot at the young age of 17. In 2013, she was a semifinalist at both the Junior French Open and the Junior Wimbledon Championships. Further, she is the highest ranked (322nd) in the world at her age group among the Women’s […]

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Endorsements Headline Tennis

Australian Open Champion Li Na To Turn Real Estate Mogul

Li Na’s already enormous endorsement portfolio is about to get bigger. The 31 year-old Chinese tennis star already has deals with Nike, Crown Resorts, Mercedes-Benz and Haagen-Dazs among her 10 endorsement deals. Since Na won the French Open in 2011, her agent Max Eisenbud has wrangled over $42 million worth of endorsements for her. Now […]

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Headline Sports Business Tennis

The Time For A Tennis Players’ Union Is Now

At the time that I started writing this article, play was suspended on outside courts at the Australian Open. The temperature was over 40ºC. It reached this level over the past few days, but only now has the tournament decided to stop play. Over the first 3 days of the tournament several players experienced distress […]

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Headline Sports Business Tennis

Roger Federer Officially Launches His Agency

Last year it was reported that Roger Federer had left IMG to setup his own representation firm, taking his agent Tony Godsick with him. ‘Team8’ has now officially launched, with the headquarters of the agency to be in Cleveland, Ohio – the same city in which IMG is based. The company has already started making […]

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Headline Sports Agents Tennis

On To The Next One: Rafael Nadal

Former world No.1 tennis player Rafael Nadal has left IMG. He will start his own management company with his father and manager. It has been a big few months in the realm of tennis representation, with No.1 Novak Djokovic joining powerhouse IMG just last week. Roger Federer, who was also previously managed by IMG, left […]

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Headline Sports Agents Sports Business Tennis

On To The Next One: Novak Djokovic

No. 1 ranked tennis player Novak has signed with IMG for representation. He was previously with CAA Sports. Novak made his intention to leave CAA known back in August citing simply that he needed to move on. While most insiders believed he would eventually end up at IMG, he took his time to make a decision. […]

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Headline Sports Agents Sports Business Tennis

Is Andy Murray On To The Next One?

Daniel Kaplan from Sports Business Journal has reported that Wimbledon finalist Andy Murray is shopping around for a new agent. He is currently represented by Simon Fuller at XIX Entertainment, which is an arm of CAA Sports. Fuller also represents David Beckham and Lewis Hamilton. No reason has been given for the decision, though it […]