Wasserman Media Group Signs Golfer, Negotiates Apparel Deals

Former Second Team All-America and First Team All-Pac-12 golfer Jonathan Garrick has signed with Wasserman Media Group and will be represented by agent Chris Armstrong. The former UCLA Bruin golfer also signed an apparel deal with TaylorMade Adidas Golf. According to Garrick’s bio on the PGA Tour website, he turned pro in 2016 and has earned just…

Charles Tillman Signs With CAA For Broadcasting

Former Chicago Bears and Carolina Panthers cornerback, Charles “Peanut” Tillman has signed with CAA as he embarks on his broadcasting career, following his retirement this summer. The Chicago-native was drafted in the second round of the 2003 NFL Draft (35th Overall) out of Louisiana Lafayette by his hometown team – the Chicago Bears. He spent…

CSE Talent Launches NFL Player Representation Division

Today, CSE Talent announced the creation of a new NFL player representation division to be led by NFL agent Jason Katz. CSE Football will be headquartered in Miami, FL. This is big news in the NFL agency world as CSE Talent represents some of the premier names in sports and broadcasting such as Tyronn Lue, Ernie Johnson,…

Los Angeles Lakers Choose Hookit To Evaluate 2017 Jersey Sponsorship Value

The NBA recently announced they will begin selling jersey sponsorships for the 2017-2018 season in the form of jersey patches. In order to examine the reach and value of the sponsorships, the Los Angeles Lakers have chosen Hookit to analyze the effectiveness of companies owning space on the players’ jerseys. Hookit will use their Hookit…

Compex Signs Five-Time Mr. Olympia Phil Heath To Endorsement Deal

Compex, a company that uses electric muscle stimulation (EMS) to help athletes and fitness enthusiasts work their muscles beyond traditional workouts and training, has signed an endorsement deal with Five-Time Mr. Olympia Phil Heath. The 36-year-old Seattle native and current Mr. Olympia played point/shooting guard at the University of Denver before becoming an International Federation…

NFLPA Lowers Default Agent Fee To 1.5 Percent

In March, the National Football League Player’s Association (NFLPA) decided against decreasing the maximum amount (3 percent) an NFL agent can charge his or her clients on performance contracts. However, the NFLPA announced Monday they are dropping the standard fee from 3 percent to a default fee of 1.5 percent. The agent fee has been a…

Lagardère Sports Announces Acquisition Of Rooftop2 Productions

Lagardère Sports continues to make moves in the sports business industry as they announced the acquisition of Rooftop2 Productions, a marketing and production agency. Under the acquisition, Rooftop2 Productions will continue to operate under their current name. Founded in New York City in 2012, Rooftop2 Productions is an experiential agency that has build its reputation by…

7 Tips To Coach Your Way To Poker Success

  Poker has always enjoyed a lasting legacy in pop culture, whether in movies, music and now even sport with a number of prime athletes joining the rank-and-file of poker’s finest. The game’s mainstream popularity has experienced a significant boost in recent years following the broadcasting of the World Series on TV and the infamous…

Hookit Chosen By NHRA To Provide Multimedia Analysis And Valuation Solutions

As the National Hot Rod Association (NHRA) continues through their 2016 season, they have teamed-up with Hookit, a company known for their extensive measurement, analytics, engagement and sponsorship valuation, to track the NHRA Mello Yello racing series’ 24 events. This allows the NHRA to use Hookit data, compiled from different facets of social media, to help value the…

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