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Endorsements Headline Tennis

Caroline Wozniacki Signs Endorsement Deal With Chocolatier Godiva

In an interview with The Wall Street Journal in September of last year, Caroline Wozniacki stated she’d love to sign an endorsement deal for chocolate. This week, that became a reality. Wozniacki has signed an endorsement deal with Belgian Chocolatier Godiva. Financial terms were not disclosed, however it is likely that this is one of […]

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Cricket Headline Sports Agents

Spotlight On: Representing A Cricketer

Representing a cricketer is like representing no other athlete in the world. Whilst agents managing clients in Football, Hockey or Basketball only need to deal with one league at a time, the ever evolving cricket landscape means it’s conceivable for a cricketer to be employed in a number of countries. In fact, a cricketer may […]

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Corporate Sponsors Endorsements Headline

1991 To Now – What’s Changed?

Forbes Magazine posted an excellent article last week highlighting the difference between the highest paid athletes of 1991 and today. To say the make up of the list has changed would be an understatement. The number 1 highest paid athlete in 1991 was a Boxer, Evander Holyfield, making $60 million. In fact, in 2nd place […]

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Endorsements Headline Sports Business

Terry Bradshaw Hires Evolution For Marketing Purposes

Terry Bradshaw played fourteen years in the NFL and is a two-time Super Bowl MVP, and he has not stopped his MVP-type work since retiring from professional football.  While he is no longer throwing the ball to Pittsburgh Steelers wide-receivers, he is constantly displaying his glowing personality on television and through his various writings.  Bradshaw […]

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Headline Sports Business Tennis

WNBA: Endorsements and Marketability

The WNBA season officially kicked off on May 15, 2010. I was very excited to see Lindsay Whalen and Monica Wright play at Target Center this past Sunday. A couple of weeks ago, I attended an event the Minnesota Lynx held at the Mall of America to kick off their 2010 season with the fans. […]

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College Football Players Endorsements Headline Sports Business

The More You Talk About Tebow, The More Money He Makes

In less than a week, the discussions over what team will pick Tim Tebow, and at what position in the draft, will be gone.  We will know where Tebow will call his new home (where you will buy NFL tickets to go see him) and whether he was a first, second, or third round pick.  No […]

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Internships

An Intern(al) Look At Becoming a Sports Agent

This week was finally a return to a somewhat normal schedule as compared to the insane past two weeks. For those that wondered, I did not advance to the final of Widener’s Mock Trial competition. It was really one of the very few times that I’ve had to do that in my life, so I […]

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Internships

An Intern(al) Look At Becoming A Sports Agent

This week has been particularly busy. In addition to my work with Dynasty, I was preparing vigorously for a mock trial I had last night. Widener University School of Law began their Hugh Pearce Trial competition this week and last night was my turn. Along with my partner, I had to defend a drug dealer. […]

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Endorsements Headline Olympics Sports Business

The Undeniable Marketablity of Torah Bright

As soon as Torah Bright claimed the Womens’ half-pipe in Vancouver on Thursday, it was clear to see that her profile was sure to rise. The 23 year old Australian literally has the world at her feet. Torah is far from a household name in Australia, with many winter athletes failing to attract any exposure […]

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Internships

An Intern(al) Look at Becoming A Sports Agent

I am writing this week from NYC, as I am spending a couple days here with my fiance for the Valentines Day holiday. Hopefully the weather is nice enough for us to see some sites and catch a show. We needed to get out of the house after being snowed in for 2 days this […]