According to Statista, the revenue of the North American sports sponsorship market was estimated at approximately 17.17 billion U.S. dollars in 2018 and is expected to grow to over 20 billion U.S. dollars by 2022. One may be rightfully skeptical of that anticipated increase amid the COVID-19 pandemic. Without triggering PTSD, let’s rewind to March […]
Sungjae Im has signed with Lagardère Sports for global management and marketing representation after his remarkable debut campaign that ended with the 2019 Rookie of the Year honor. The Jeju, South Korea native is currently the 34th ranked player in the world at just 21 years of age. He will receive direct representation from Lagardère […]
Per a company press release, Octagon has announced the hiring of Emily Sisson as Vice President of the agency’s Integrated Marketing group. She will be tasked with driving golf-related partnerships and experiences. Sisson joins Octagon after serving as the Vice President of Lagardere Sports. In her previous role, she was the liaison to the PGA […]
Chris Armstrong is the current Executive Vice President, Golf for Wasserman. He opened the agency’s Canadian practice in 2010 and has received many career accolades, including: named one of the “5 to Watch” as one of the top executives under age-40 in the Canadian sports industry (2013), the youngest executive named to the Globe and […]
Per a release by Lagardère Sports and randrr, PGA Tour client Chris Kirk has signed an endorsement deal with randrr, a “career opportunities platform for the common good that will revolutionize the way people and companies interact.” Financial terms of the deal were not released, but the multiyear endorsement deal marks the first-ever gold player endorsement […]
A group of 168 professional caddies have lost a class-action lawsuit against the PGA Tour. The suit was initially filed in February last year on behalf of 81 caddies with the United States Northern District Court of California – the same court that Ed O’Bannon (former UCLA & NBA basketball player) successfully sued the National […]
Yesterday, Brian Campbell signed with 1 Degree Sports Management. Campbell, the 22-year-old from Irvine, California, scored as the low amateur at this year’s U.S. Open at Chambers Bay and was also given the nod for the 2014 Big Ten Player of the Year while leading Illinois to the NCAA semifinal as a senior. Campbell finished his […]
Unless you are a Seahawks fan, then you probably agree that Super Bowl XLIX was one of the best games in Super Bowl history. While much of the talk this week has surrounded the Seahawks play calling, there has also been some major news in the sports business world. In my opinion, no news was […]
According to Sport Business Daily, over 80 pro golf caddies have “filed a class-action, anti-trust lawsuit against the PGA Tour alleging improper use of the caddies’ ‘likenesses and images,’” according to Dennis Dodd of CBSSPORTS.com. The pending suit is very similar to the “landmark O’Bannon vs. NCAA action — seeks access to what it says […]
The following “Six Questions” short interview with Ken Wang, Owner, Pound Ridge Golf Club / President, U.S. Summit Company, was conducted by our Contributing Writer Cameron Chung. Special thank you to Shane Sharp, Vice President at the BUFFALO Brand Invigoration Group, for facilitating this interview. (1) Venture merchant by day, golf course owner by night […]