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Entertainment Sports Agents Sports Business

BMX Star Nigel Sylvester Signs With Steinberg Sports and Entertainment and APA Talent Agency

Steinberg Sports & Entertainment and APA Talent Agency announced the signing of Nigel Sylvester. In an exclusive partnership agreement, SSE and APA will represent Sylvester for all aspects of his career.  In a press release, CEO, Chris Cabott expressed excitement for the signing and partnership with APA. Sylvester is involved in many avenues outside of BMX, from arts, entrepreneurship and […]

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High School Sports Business

Overtime Announces The Launch of New Basketball League

High School basketball players who have no interest in playing in the NCAA have another alternative. Overtime Elite is a new league backed by the sports media company Overtime.   Overtime promises high school athletes at least $100,000 annually to join their league, according to Kevin Draper of the New York Times. Overtime Elite (OTE) will be a […]

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Olympics Sports Business

USATF Star Curtis Mitchell Signs Exclusive Marketing Agreement With Distinction Agency

The Miami-based Distinction Agency is continuing to solidify its clientele with USA Track & Field star and Olympic hopeful, Curtis Mitchell. Mitchell, was one of the first clients of Distinction Agency in 2019, working on a non-exclusive deal.   Mitchell, a Florida product, won two consecutive NCAA championships and joined Adidas after forgoing his senior year in […]

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Endorsements Sports Agents Sports Business

Q&A: Sports Marketers Weigh In On How COVID Will Change The Way They Engage Audiences in 2021 and Beyond

It goes without saying that the COVID-19 pandemic has ravaged the world of sports.  With sports and live events on pause for much of 2020, the sports marketing industry has experienced mass layoffs and tighter budgets, all while demand for strategic marketing and communications skyrocketed as brands and sports organizations carried out cause marketing campaigns […]

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Baseball Contract Negotiation Headline MLB Players Sports Agents

Luba Sports Signs The Wild Horse: Yasiel Puig

Luba Sports has expanded their client roster with Rachel Luba signing free agent outfielder Yasiel Puig. The Cuban-born right fielder is an interesting addition to Luba Sports, who already represents Trevor Bauer, a self-proclaimed “misfit.” Puig’s lack of discipline on and off the field has garnered him the nickname the Wild Horse. He was previously […]

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Baseball Sports Agents Sports Business

QC Sports Launches New Baseball Division

QC Sports is the sister company of Quality Control Music, a music agency founded in 2013 that has talent such as Migos, Lil Baby, Lil Yachty and City Girls on their roster. In 2019, QC Sports was founded with immediate success in the NFL, where they signed 2017 NFL Offensive Rookie of the Year Alvin […]

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NBA Players Sports Agents Sports Business

Kenneth Faried Has Joined BDA Sports International For Representation

In an announcement made Thursday, NBA forward Kenneth Faried has signed with BDA Sports for representation. Faried, 30, spent the last season with Zhejiang Guangsha in the China Basketball Association (CBA) averaging 17 points, 10 rebounds and 2 blocks per game. He was surprisingly buyout by the organization after seven games. In the 2018-19 season, […]

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Endorsements NBA Players Sports Business

LaMelo Ball Signs Endorsement Deal With PUMA

Expected lottery pick LaMelo Ball has signed an agreement with PUMA Basketball to be its newest ambassador. Although this news was first reported in August, the official announcement was made this past Wednesday. In a release, Ball said “I believe the brand is the perfect partner for me because PUMA will allow me to just […]

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Corporate Sponsors NBA Teams Sports Business

Global Agency SPORTFIVE And Chicago Bulls Will Collaborate To Secure International Brand Partnerships

In 2019, the NBA informed teams that they can secure up to two brand partnerships from regions outside the U.S. With lower viewership and revenue streams effected by various reasons, it looks like the Chicago Bulls have decided to take additional steps in alleviating those losses. SPORTFIVE is a global agency that focuses on branding, […]

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NBA Players Sports Agents Sports Business

Lonzo Ball Signs With Klutch Sports For Representation

As reported by Malika Andrews of ESPN, Lonzo Ball has decided to sign with Klutch Sports for representation. In his young career, Ball has had stints with Roc Nation Sports and Creative Arts Agency (CAA). However, the choice to join Klutch was different as this time it was “solely” his decision, one he feels like […]