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Sports Agents Sports Business Tennis

US Open Phenom CiCi Bellis Turns Pro, Signs With IMG

On the back of her impressive run through qualifying to the 3rd round, CiCi Bellis has announced that she will turn professional. Coinciding with this, Bellis has signed a representation agreement with IMG. CiCi burst onto the scene as a 15 year old at the US Open, beating 12th ranked Dominika Cibulkova in the first […]

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Sports Agents Sports Business Tennis

Third Time Lucky As Genie Bouchard Signs With New Agent

In 2014, one of the biggest stories in tennis representation was Genie Bouchard. Her contract was up at Lagardère, a company that had represented her since she was 14. She eventually signed with powerhouse WME-IMG, where she was managed by power agent Jill Smoller, who lists Serena Williams as one of her clients. That agreement […]

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Headline Sports Agents Tennis

Former Lagardère Tennis Agent Launches Topnotch Management

Arguably one of the biggest headlines in athlete representation last year was the firing of agents from Lagardère Tennis. The firm had lost two high profile clients in Eugenie Bouchard and Victoria Azarenka, and the CEO made the decision to replace several members of team. During the reshuffle Sam Duvall resigned from his position as […]

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Corporate Sponsors Endorsements Headline Tennis

The Business Of Serena Williams

On the back of Serena Williams looking to capture the US Open, I look at the business behind one of the greatest players of all time.

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Headline Sports Agents Tennis

No.1 Junior Tennis Player Goes Pro, Signs With CAA Sports

17 year old Taylor Harry Fritz, the no.1 ranked junior tennis player in the world, has decided to turn pro. The American has a stellar list of results this year, including an appearance in the junior finals at the French Open. Agents had been scrambling for Taylor’s signature for some time, and this week a […]

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Endorsements Headline Tennis

Caroline Wozniacki Signs Endorsement Deal With Chocolatier Godiva

In an interview with The Wall Street Journal in September of last year, Caroline Wozniacki stated she’d love to sign an endorsement deal for chocolate. This week, that became a reality. Wozniacki has signed an endorsement deal with Belgian Chocolatier Godiva. Financial terms were not disclosed, however it is likely that this is one of […]

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Headline Sports Agents Tennis

Global Tennis Connections: The New Force In Tennis Representation

For years, the representation of tennis players has been dominated by the big firms. IMG Tennis, with a list including Novak Djokovic and Maria Sharapova, represents over 140 tennis clients. French company Lagardere’s long list includes Caroline Wozniacki and John Isner, while Octagon represents Martina Hingis and Dominika Cibulkova. Enter Global Tennis Connections (GTC). Founded […]

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Headline Tennis

Wimbledon Champion Kvitova Signs With IMG

Just two weeks after inking Jo-Wilfried Tsonga, IMG has announced the signing of Wimbledon champion Petra Kvitova to a worldwide representation agreement. She was previously solely managed by Miroslav Cernosek, who will continue to work with IMG in finding opportunities in her native Czech Republic. Kvitova will also retain Katie Spellman, who mangers her PR. […]

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Headline Tennis

On To The Next One: Jo-Wilfried Tsonga

French tennis player Jo-Wilfried Tsonga has switched agencies and signed a representation agreement with IMG Worldwide. He was previously managed by L&S Management. The 28 year-old rose to fame in 2008, where he defeated four seeded players to advance to the final of the Australian Open. He lost to Novak Djokovic. Since then, he has […]

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Headline Sports Business Tennis

IMG Plotting To Poach Eugenie Bouchard

Bloomberg has reported that sports management company IMG has approached tennis player Eugenie Bouchard about representing her. The 20 year-old Wimbledon finalist is currently contracted to Lagardere, but that agreement is due to end this year. For those who have not heard of Bouchard, she is comparable to the No.1 NBA and NFL pick combined. […]