Sports Agents

All Tatted Up

If you have not read the book about agent Matt Sosnick, (License to Deal by Jerry Crasnick) then you may not know about the branding loyalty that his clients express. Sosnick and Cobbe’s agency (Sosnick Cobbe Sports) have witnessed many of its clients voluntarily tattoo the company’s symbol on their bodies in support of those who negotiate their professional contracts.

I guess that the tattoos help to prevent clients from leaving the agency for new representation. It would probably be awkward if I was negotiating a deal on behalf of a player who donned the tattoo of another agency on his arm.

Make sure to check out Darren Rovell’s story on this topic: [Video – Agent Tattoos].

-Darren Heitner

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.

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