Sports Business

Being Friendly With Your Competition

Since late last month, I have been doing some contributing over at a new website: Sports Networker.  The site is the brainchild of Lewis Howes, a sports social media marketing and branding specialist.  He brought together some of the brightest minds who are heavily involved in sports and social media to cover a variety of topics in the World Wide Web of Sports.

My latest article on the site is titled, Should Sports Agents Network With Their Competition? This piece has special importance to me, because much of my success thus far in my career should be attributed to the open style of business I have run.  This blog is a major part of my strategy to open up the world of sports agency for all to understand and learn from.  Here is a part of the article:

Agents get a bad enough reputation from the media as is. Overall, sports fans don’t like us (holdouts/high salaries), our wives/girlfriends don’t like us (always traveling/at the computer/on the phone)…hell, everyone calls us Jerry Maguire, individually. At least we can like each other. We have to deal with each other at recruiting events, annual meetings, and professional games. Let’s at least pretend to get along.

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.

One reply on “Being Friendly With Your Competition”

It certainly is a refreshing and different approach to the world of sports agency and athlete representation.

Nice job

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