If you want to look at hotbeds for young baseball talent, the first places you will look at California, Florida, and Texas. They are heavily populated, warm weather states, with traditionally strong high school and college programs. However, there is also a lot of competition amongst agents in those states, trying to secure the rights to represent the best of the best. There is a risk of being a small fish in a big pond. A few agents have recognized this, and practically created monopolies for their practices, by focusing on the less-noticed regions. One of those people is Darek Braunecker.
After ending his career as a Minor League pitcher, Darek started representing players with Stephens Sports Management Inc. He then split off and created Braunecker Sports Council, a firm located in Little Rock, Arkansas. Darek has focused on securing the best talent in the state of Arkansas, and he has succeeded in his mission. He teamed up with Jim Lindell and Mark Rodgers to create a new agency, Frontline Sports Management, and represents guys like A.J. Burnett, Cliff Lee, and a young kid in the Angels organization named Dustin Moseley.
Braunecker recently talked with ArkansasSports360.com about his business and his two stud clients, Burnett and Lee. This is my absolute favorite Q&A segment of the piece:
AS360.com: You started out at Stephens Sports Management and branched out on your own here. Are you happy being based out of Little Rock?
DB: Very much so. I don’t anticipate being anywhere but Little Rock, Arkansas. In this business now, if you have a laptop and easy access to an airport you can conduct business anywhere. This may not be a hotbed of talent from an amateur standpoint but this isn’t a regional practice for me either. You emphasize your own region, sure … but you don’t operate in a vacuum in a particular geographic region … Being here allows me to do things with the guys in the off-season on a more personal basis as well. If we could continue to produce guys like A.J. and Cliff, then I’d be in pretty good shape. Unfortunately you can’t rely on that within this state year in and year out. It requires you to spread your tentacles a little bit farther as well.
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[…] Burnett? If your name is Darek Braunecker, that dream is actually a reality. Braunecker, whom I recently covered in an Agent Spotlight piece, represents the two superstars from […]