The battle for the right to represent Jimmer Fredette has come to an abrupt end. Adrian Wojnarowski of Yahoo! Sports broke the news yesterday when he reported that Fredette has signed with Jeff Austin and Chris Emens of Octagon. The men at Octagon will aim to continue Jimmer fever that has swept across the country in the past year.
I know that BDA Sports pushed hard to recruit Fredette and heard Bob Myers, formerly of Wasserman Media Group and currently the Assistant General Manager of the Golden State Warriors, talk about how difficult the recruitment of Fredette had become. In the end, Octagon prevailed. It will be interesting to see whether Fredette also allows Octagon to handle his marketing endeavors or if he separately hires a company for all off-court matters.