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Corporate Sponsors Endorsements NFL Players

NFLPA Releases Guidelines On CBD

The NFLPA released a statement regarding many inquiries from NFL players’ ability to engage in promotion and endorsement of CBD companies. At the beginning of the 2020 season, the NFL released the new rules promulgated by the league governing players and endorsements. The statement reads “Subject to the limited exception in the NFL Alcohol Sponsorship […]

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Endorsements NBA Players Sports Business

LaMelo Ball Signs Endorsement Deal With PUMA

Expected lottery pick LaMelo Ball has signed an agreement with PUMA Basketball to be its newest ambassador. Although this news was first reported in August, the official announcement was made this past Wednesday. In a release, Ball said “I believe the brand is the perfect partner for me because PUMA will allow me to just […]

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Contract Negotiation Entertainment Video Gamers

Tyler “Ninja” Blevins Has His Sights Set On Hollywood

Days after signing one of the best NFL Draft prospects, Creative Arts Agency (CAA) has pulled off an even bigger signing coup — Tyler “Ninja” Blevins, the popular video game player. The Hollywood Reporter first reported the news of Blevins signing with CAA.  Blevins, 29, announced in September that he was returning to Twitch, a […]

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Corporate Sponsors NBA Teams Sports Business

Global Agency SPORTFIVE And Chicago Bulls Will Collaborate To Secure International Brand Partnerships

In 2019, the NBA informed teams that they can secure up to two brand partnerships from regions outside the U.S. With lower viewership and revenue streams effected by various reasons, it looks like the Chicago Bulls have decided to take additional steps in alleviating those losses. SPORTFIVE is a global agency that focuses on branding, […]

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Entertainment Soccer Sports Business

ICM Partners Acquires Stellar Group

ICM Partners acquires Stellar Group, the largest football (soccer) agency in the world. The London-based agency represents over 800 clients (including NFL players) with $3 billion in player contracts. Some notable clients for Stellar Group are: Jameis Winston, Gareth Bale, and Saul Niguez. The agency has over 130 employees with offices in 10 countries worldwide. […]

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Contract Negotiation Sports Agents

Seven Wasserman Clients Selected in 2020 NHL Draft

The most successful draft in Wasserman hockey history features two top-ten picks: Quinton Byfield- 1st round, 2nd overall to the Los Angeles Kings; and Jamie Drysdale- 1st round, 6th overall to the Anaheim Ducks. The seven Wasserman clients selected in total and two clients selected in the top-ten are both record numbers for the agency. […]

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Agent Spotlights NFL Players Sports Agents

NFL Agent Ben Renzin Joins WME Sports

WME Sports has hired NFL agent Ben Renzin to co-lead its football business alongside Brian Ayrault. WME is no stranger to adding breadth and depth to their organization, after merging with Endeavor and IMG to become an entertainment and media conglomerate in sports, events, media, and fashion. WME is most known for representing football players […]

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Sports Business

Legacy Sports Management Rebrands As Anderson Sports and Brand Management

Sydney Anderson, the founder and owner of Anderson Sports and Brand Management has been in the athlete marketing business for almost a year now. A former track & field athlete at Indiana University, Anderson has used her experience as a collegiate athlete to connect with clients throughout the industry. She previously launched Legacy Sports Management […]

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College Football Players NFL Teams Sports Agents

CAA Sports Signs One Of The Top NFL Draft QB Prospects

Creative Artists Agency (CAA) Sports pulled off a major signing coup on Thursday as the agency signed Trey Lance, potentially the first quarterback off the board in the 2021 NFL Draft, for representation. Lance announced the move across his social media platforms. The former North Dakota State gunslinger burst onto the scene in 2019, throwing […]

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Baseball Contract Negotiation MLB Players MLB Teams

Turner Sports And MLB Expand Broadcast Rights Deal Through 2028

Turner Sports will continue to broadcast MLB through the 2028 season for the price of $3.7 billion, which comes out to $535 million a season. The agreement will begin in 2022 and include a Tuesday night baseball game exclusive to Turner Sports as well as additional postseason game and comes with expanded rights for media […]