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2019 PGA Tour Rookie of the Year Sungjae Im Signs with Lagardère Sports

Sungjae Im has signed with Lagardère Sports for global management and marketing representation after his remarkable debut campaign that ended with the 2019 Rookie of the Year honor. The Jeju, South Korea native is currently the 34th ranked player in the world at just 21 years of age. He will receive direct representation from Lagardère Sports President of Golf, Steve Loy, and Senior Vice President of Global Golf Clients, Ben Harrison.

“Sungjae has an impressive amount of talent which was on full display throughout his stellar rookie season,” said Loy. “We’re excited to partner with him and look forward to helping guide his career as he continues on this impressive trajectory.” Added Harrison, “Sungjae is as promising of a young international payer as we’ve seen in some time. With his background and our global network, there will be a no shortage of opportunities for him to reach even greater heights.”

Lagardère Sports is a global leader in golf with a diverse business built around talent representation, event management, and brand and property consulting. The agency has one of the top client rosters in the golf industry, highlighted by Phil Mickelson and Jon Rahm. Its clients include three Major Championship winners, four PGA Tour Rookie of the Year Award winners, and two members of the World Golf Hall of Fame. The agency also manages several professional golf events around the world. Domestically, these include various PGA TOUR events, the Safeway Open, and The American Express™. Abroad events include international championships, the SMBC Singapore Open, and the Australian Open, among others.

Im was the only rookie to advance to the TOUR Championship last year and finished 19th in the FedExCup standings. He is the second player to be named the Korn Ferry Tour Player of the Year and PGA TOUR Rookie of the Year in consecutive seasons. Im played in the 2019 Presidents Cup for the International Team becoming the fifth player the event’s history to compete before turning 22 years old. The U.S. team won 16–14, though Im personally went 3–1–1 and won his Sunday singles match against Gary Woodland.

“I’m excited to partner with Lagardère Sports as I continue to grow my career,” said Im. “They are a well-established leader in representing golfers, particularly international players, and I know the team will help me achieve great success on and off the course.”

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By Jason Morrin

Jason is a second-year law student at the Maurice A. Deane School of Law at Hofstra University. He graduated from Indiana University.
Twitter: @Jmorr1 Email: Jasonmorrin97@gmail.com