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Twitter Continues To Gain Strength In The Sports Industry

Twitter LogoTwitter has taken over the United States.  Athletes, celebrities, and even Oprah are spending their days tweeting.  I just reached 1,000 followers and I am truly starting to enjoy this whole Twitter experience.  Many in the sports industry have begun to tweet.  So someone had to create a list of sports personalities on the service.  Brendan Wilhide and created SportsIn140.com and the Sports on Twitter List, which contains over 100 professional athletes, teams, leagues, media members, sports bloggers and fantasy sports players on Twitter.  He validates the Twitter accounts to make sure that we are not following some scam artist pretending to be Steve Nash.

Some of my favorites on Wilhide’s list are @NickSwisher, @the_real_shaq, @sj39 (Steven Jackson), and @hhreynolds (sports blog, Hugging Harold Reynolds)

Dynasty NFL Prospect, Kevin Grant is one of three college athletes listed tweeting on the Sports on Twitter List.  You can follow @KGTheMachine for an insight into his life.

But what does this all mean and how is it relevant?  Twitter might be a fad like pogs, but it sure seems to have picked up a lot more followers in a very short amount of time.  Everyone is talking about it, and more people are using the service by the day.  If used correctly, it could be a large benefit to an agency and its clients.  Being able to inform people of news instantly, without any filtration by outsiders is very valuable.  If you pick up the right followers and engage in substantive discourse, you can build a strong reputation that will be invaluable to you and your clients.  If you are not yet on the service, get on Twitter, add @Darren_Heitner, and let’s build our social media reputations together.

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.

7 replies on “Twitter Continues To Gain Strength In The Sports Industry”

I have to admit, at first I didn’t like the idea of Twitter. Now that I have it, I have to say it takes communication to a whole new level.

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