Yes, I am the founder of a full-service sports and talent agency, but I also have interests outside of negotiating terms of contracts and searching endlessly for endorsement deals. One of my hobbies is keeping up to date with new technologies. Growing up, I was a gamer. That’s right, I loved video games…and I was actually pretty good at playing them too. I also went through a stage where I developed websites using HTML. I have gone on to learn to code effectively with Dreamweaver and create designs with Photoshop. When social networking sites like Facebook, LinkedIN, and Twitter sprouted up, I created my own presence immediately. I have done the same for my company and many of our clients. Thus, when asked by a friend and PR specialist, Sasha Muradali, to contribute a post to her site regarding social media, I was more than happy to oblige.
The result = {Rules of PR no. 13} Sports and Social Media: A Case Study