Headline Sports Business

Former CAA Baseball Agent Finds Success Outside Of Sports

Credit: Jayne Kamin-Oncea-USA TODAY Sports
Former CAA employee, Landon Williams helped negotiate Matt Cain’s landmark deal with the San Francisco Giants. Credit: Jayne Kamin-Oncea-USA TODAY Sports

Landon Williams was a part of Creative Artists Agency’s (CAA) baseball division when the company negotiated the largest contract (at the time) in baseball history.  It was a $127.5 million deal for San Francisco Giants pitcher Matt Cain.  Prior to joining CAA, Williams helped build and brand a baseball division at Athletic Resource Management (ARM), increasing the firm’s baseball prospects from 5 to more than 20, establishing ARM Baseball as a legitimate player in the industry.

Now Williams is a Senior Associate at Cushman & Wakefield/Commercial Advisors, where he will focus on advising the company’s occupier clients with a focus on Memphis and global multi-market work.  “Landon is a rare find and joins several other of our young super stars as the next generation of leadership of our firm,” said Kemp Conrad, Principal. “We are building a durable business that can serve our clients for the next 20 years, and Landon will be a key part of that. His proven track record in contract negotiations will dovetail well into arranging complex real estate transactions for our clients.”

Williams’ departure from CAA and the athlete representation business was a family decision. “CAA is an amazing group of agents!” Landon commented, “They certainly do business the right way, and their clients’ contracts prove that.”

Sports Agent Blog wishes Williams the best as he makes the transition from sports agency to real estate transactions.

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.