Headline NFL Players Sports Business

Steve Clarkson and Adidas Football Team Up to Help Aspiring Quarterbacks

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Steve Clarkson Dreammaker LLC. and Adidas Football announced a partnership designed to enhance quarterback training to further develop up and coming quarterbacks. This forms the first ever partnership between a private quarterback coach and a global apparel company. Included is a program with technology advancement in coaching technique, performance training, virtual reality, product wearable customization, and key event activation on and off the field.

Steve Clarkson is most known for a his feature on CBS 60 minutes where he helped mold young quarterbacks David Stills and Tate Martell, who both earned Division 1 scholarship offers at just the ages of 13 and 14. Also of note, Clarkson has received a spot in the Los Angeles Daily News “Top 50 Most Powerful People in Sports in all of Los Angeles” list.

In addition, Adidas Football will integrate itself into eight quarterback specific camps, where the players will have access to the top training and technology tools. Included will be the world’s first Virtual Reality Steve Clarkson Quarterback Experience, designed to enhance cognitive off-field skills and techniques, developed by Eon Sports.

“The game of football has advanced and evolved, and so have the training tools, technology, design and style,” said Steve Clarkson, “The innovation and energy behind the new Adidas team gets me excited. It gets our Quarterback excited, (and they are the true Trendsetters). We look forward to being a part of the new aggressive direction of Adidas Football.”

The partnership will also fit into Clarkson Trendsetters Worldwide platform, founded in 2014, a highly selective multimedia platform designed to provide the quarterbacks with the exposure, accessibility and knowledge-base necessary to succeed at the highest levels. These Trendsetters participants will be lucky enough to be the very first testers of the latest Adidas technology innovations.

“We’re excited to be partnering with Steve and his aspiring quarterbacks for the collaboration and design of products for the quarterback of the future,” said Mark Daniels, VP of Adidas US team sports. “We already have some game changing ideas in development and this new partnership continues to build on the vison for Adidas Football.”

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