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INTRODUCING: The Sports Agent Directory

The Sports Agent Directory is the most comprehensive sports agent directory in the world.  Sure, we provide links to various agency websites in our Sports Agencies feature, but the Sports Agency Directory, which is offered by Sports Agent 411, LLC provides everything you could possibly need in terms of information regarding athletes and their agents.  And information is power.

This product should be interesting to a wide array of individuals, including but not limited to, financial planners, concierge services, real estate agents, relocation specialists, nutritionists, training facilities, private jet companies, and web designers.  If you have a business that in some way may cater to athletes, this product will save you time, provide you valuable and up-to-date information, and save you money.

Best of all, the database is extremely easy to use.  Here are a few things you can do with it:

  • Search for the agent, agency, or athlete name by simply typing a  name.
  • Search for sports agents by sports specialization (MLB, NBA, WNBA, NFL, LPGA, PGA, NHL, ATP, WTA, MLS, FIFA), total salaries negotiated, total number of clients, or geographic state/region/country.
  • Search for athletes by the sports the athletes play, teams the athletes play for, salaries earned, or by salary ranking.
  • Download each and every agent’s vCard to your address book and export your search results to Excel or PDF.

A concern you may have is that the database will not have valid information since athletes and agents are constantly changing where they work and who they work with.  The first thing I decided to do was test the database a day after Dan Lozano left Beverly Hills Sports Council.  Sure enough, he was no longer listed with the firm, and the clients that he took with him from BHSC were listed with him and no longer with BHSC.  And the database is also kept fresh with new salary information, player-agent switches, etc.

Here is what you can expect to find when you pull up an agency:

  • Sports agency name
  • Web site addresses, mailing addresses, phone/fax numbers
  • Agents, principals, and decision-makers within agency
  • Option to download vCard to address book for each agent/executive
  • Total salaries represented
  • Number of clients
  • Names of clients, including Sport (League) name, Team name, Salary, Status, Professional league profile page link
  • Option to export detailed search results to PDF and save
  • Option to export address list search results to Excel and save

The Sports Agent Directory includes over 590 sports agencies and 1,050 sports agents.  And if you thought that’s a lot of information on the sports agent side, wait until you see what is offered in terms of customization of results according to athlete selected:

  • Search for athletes by name
  • Search for athletes by sport(s)
  • Search for athletes by team names
  • Search for athletes by minimum/maximum salary range
  • Search for athletes by salaries
    • Top 10, 25, 50, 75, 150, 200, or ALL by order from highest to lowest
  • Sort by Athlete name, agency name, recent salary, team name, or sport
  • Athlete search results include the following: Athlete name, Agency name, Sport (League) Name, Team Name, Salary, Status, Professional league profile page link, Comprehensive agency details (see above)
  • Option to export search results to PDF and Excel and also save
  • Directory includes the following recent contracts/salaries:
    • Baseball (MLB) $2,791,608,253.00 (1,100+ players)
    • Basketball (NBA) $2,028,572,288.00 (450+ players)
    • Basketball (WNBA) $8,077,242.00 (120+ players)
    • Football (NFL) $3,009,647,577.00 (2,000+ players)
    • Golf (PGA) $297,854,588.00 (500 players)
    • Golf (LPGA) $33,620,120.00 (115+ players)
    • Hockey (NHL) $1,722,204,565.00 (1,000+ players)
    • Tennis (ATP) $68,480,832.00 (130 players)
    • Tennis (WTA) $45,916,487.00 (65+ players)
    • Auto Racing (NASCAR) $166,438,043.00 (41 athletes)

I’m not done yet.  The listings only include sports agencies and agents who have clients, so you don’t have to waste your time pitching agencies and agents who do not have clients.  Additionally, you will receive email updates whenever new data is available, such as new client hirings, firings, etc.

So now the big question – how much does it cost? It is $2,500 for a 1-user yearly subscription or $250 per month for a yearly subscription.  $5,000 for a 3-user subscription and very favorable pricing plans for large groups/corporations..

If you are interested in testing the product feel free to contact me.  Readers of SportsAgentBlog.com may be eligible for a slight discount off of the stated price. I would not sell a product that I have not tested myself, and after trying out the service, I can see its true value.

By Darren Heitner

Darren Adam Heitner, Esq., is a preeminent sports attorney and the founder of Heitner Legal, P.L.L.C., a Fort Lauderdale-based law firm specializing in sports law, contract negotiations, intellectual property, and arbitration. He earned his Juris Doctor from the University of Florida Levin College of Law in 2010 and a Bachelor of Arts in Political Science, magna cum laude, from the University of Florida in 2007, where he was named Valedictorian of the College of Liberal Arts and Sciences. Admitted to practice in the state bars of Florida, New York, and the District of Columbia, as well as multiple federal courts, Darren also serves as a certified arbitrator with the American Arbitration Association.

As an adjunct professor, Darren imparts his expertise through teaching Sports Law at the University of Florida Levin College of Law and Name, Image, and Likeness (NIL) at the University of Miami School of Law in the Entertainment, Arts, and Sports Law LL.M. program. His scholarly contributions include authoring several books published by the American Bar Association, such as How to Play the Game: What Every Sports Attorney Needs to Know, and numerous articles in prominent publications like Forbes, Inc. Magazine, and Above the Law. His thought leadership in NIL has earned him recognition as one of the foremost experts by The Wall Street Journal, USA TODAY, and On3, and he has been lauded as a “power player in NIL deals” by Action Network and a “top sports trademark attorney” by Sportico.

Darren’s passion for sports law led him to establish Sports Agent Blog on December 31, 2005, initially titled “I Want To Be A Sports Agent.” The platform, created as a New Year’s resolution, has grown into a cornerstone of the sports agency community, offering in-depth analysis of industry trends, legal disputes, and agent-player dynamics. His commitment to the field is further evidenced by his representation of numerous athletes and sports agents, as well as his prior role as an Adjunct Professor at Indiana University Bloomington, where he developed and taught a course on Sport Agency Management from 2011 to 2014.

Darren’s contributions have been recognized with prestigious honors, including the University of Florida’s 40 Under 40 Award, the University of Florida Levin College of Law’s Outstanding Young Alumnus Award, and designation as the best lawyer in Fort Lauderdale by Fort Lauderdale Magazine. He remains an active voice in the sports law community, sharing insights through his weekly NIL newsletter and his X posts, engaging a broad audience on legal developments in sports.

5 replies on “INTRODUCING: The Sports Agent Directory”

Good luck with the venture, Darren. Your info on Twitter last night about the agents of the players who were being selected in the NBA Draft was a helpful sidebar. I anticipate success for you and your business partner(s) with this effort.

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