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Headline Olympics Sports Agents

Octagon’s Peter Carlisle Featured As Sochi Olympics Approaches

Peter Carlisle
Peter Carlisle is the managing director of Olympics and Action Sports at Octagon.

The Maine Sunday Telegram has an in-depth article on Octagon agent Peter Carlisle with the tagline, “Some of the biggest names in Olympics sports say Peter Carlisle is ‘more than just an agent.”  It is a very nice exposé of Octagon’s managing director Olympics and Action Sports who is probably best known for his representation of U.S. swimmer Michael Phelps.

These days Phelps is not the No. 1 concern for Carlisle, because the 2014 Winter Olympics in Sochi are approaching, and the agent has his hands full with finding opportunities for his clients who participate in those winter sports.

My favorite quote from Carlisle came on page 2 of 5 in the Maine Sunday Telegram article.

“You’re going to come up against people who are smarter than you, wealthier than you, have more resources, have some other edge,” said Carlisle, sitting on a couch in his office, dressed in jeans and an Oxford shirt. “But I’ve always had that confidence that I could outwork anybody. Part of that is outworking them, part of that is hating to lose.”

Carlisle was a lawyer before he became a sports agent.  And he started his own agency from scratch before being snatched up by Octagon.  His first client was a snowboarder — he wanted to represent athletes in non-traditional sports.  That strategy has led to quite a significant amount of success for Carlisle.

Interestingly, the article notes that Carlisle does not receive a commission from his clients.  Instead, Carlisle simply receives a base salary from Octagon (which is not disclosed).  Another item that stood out — Carlisle insisted that he remain in Maine, which originally was a deal-breaker for Octagon (among other agencies he was speaking to).  Eventually, Octagon caved in and granted Carlisle his wish.  Very smart move.

By Darren Heitner

Darren Adam Heitner, Esq., is a preeminent sports attorney and the founder of Heitner Legal, P.L.L.C., a Fort Lauderdale-based law firm specializing in sports law, contract negotiations, intellectual property, and arbitration. He earned his Juris Doctor from the University of Florida Levin College of Law in 2010 and a Bachelor of Arts in Political Science, magna cum laude, from the University of Florida in 2007, where he was named Valedictorian of the College of Liberal Arts and Sciences. Admitted to practice in the state bars of Florida, New York, and the District of Columbia, as well as multiple federal courts, Darren also serves as a certified arbitrator with the American Arbitration Association.

As an adjunct professor, Darren imparts his expertise through teaching Sports Law at the University of Florida Levin College of Law and Name, Image, and Likeness (NIL) at the University of Miami School of Law in the Entertainment, Arts, and Sports Law LL.M. program. His scholarly contributions include authoring several books published by the American Bar Association, such as How to Play the Game: What Every Sports Attorney Needs to Know, and numerous articles in prominent publications like Forbes, Inc. Magazine, and Above the Law. His thought leadership in NIL has earned him recognition as one of the foremost experts by The Wall Street Journal, USA TODAY, and On3, and he has been lauded as a “power player in NIL deals” by Action Network and a “top sports trademark attorney” by Sportico.

Darren’s passion for sports law led him to establish Sports Agent Blog on December 31, 2005, initially titled “I Want To Be A Sports Agent.” The platform, created as a New Year’s resolution, has grown into a cornerstone of the sports agency community, offering in-depth analysis of industry trends, legal disputes, and agent-player dynamics. His commitment to the field is further evidenced by his representation of numerous athletes and sports agents, as well as his prior role as an Adjunct Professor at Indiana University Bloomington, where he developed and taught a course on Sport Agency Management from 2011 to 2014.

Darren’s contributions have been recognized with prestigious honors, including the University of Florida’s 40 Under 40 Award, the University of Florida Levin College of Law’s Outstanding Young Alumnus Award, and designation as the best lawyer in Fort Lauderdale by Fort Lauderdale Magazine. He remains an active voice in the sports law community, sharing insights through his weekly NIL newsletter and his X posts, engaging a broad audience on legal developments in sports.