Twitter Continues To Gain Strength In The Sports Industry

Post author By Darren Heitner
Post date April 22, 2009
7 Comments on Twitter Continues To Gain Strength In The Sports Industry

Twitter has taken over the United States. Athletes, celebrities, and even Oprah are spending their days tweeting. I just reached 1,000 followers and I am truly starting to enjoy this whole Twitter experience. Many in the sports industry have begun to tweet. So someone had to create a list of sports personalities on the service. Brendan Wilhide and created SportsIn140.com and the Sports on Twitter List, which contains over 100 professional athletes, teams, leagues, media members, sports bloggers and fantasy sports players on Twitter. He validates the Twitter accounts to make sure that we are not following some scam artist pretending to be Steve Nash.

Some of my favorites on Wilhide’s list are @NickSwisher, @the_real_shaq, @sj39 (Steven Jackson), and @hhreynolds (sports blog, Hugging Harold Reynolds)

Dynasty NFL Prospect, Kevin Grant is one of three college athletes listed tweeting on the Sports on Twitter List. You can follow @KGTheMachine for an insight into his life.

But what does this all mean and how is it relevant? Twitter might be a fad like pogs, but it sure seems to have picked up a lot more followers in a very short amount of time. Everyone is talking about it, and more people are using the service by the day. If used correctly, it could be a large benefit to an agency and its clients. Being able to inform people of news instantly, without any filtration by outsiders is very valuable. If you pick up the right followers and engage in substantive discourse, you can build a strong reputation that will be invaluable to you and your clients. If you are not yet on the service, get on Twitter, add @Darren_Heitner, and let’s build our social media reputations together.

Tags Kevin Grant, Steven Jackson, Twitter

By Darren Heitner

Darren Adam Heitner, Esq., is a preeminent sports attorney and the founder of Heitner Legal, P.L.L.C., a Fort Lauderdale-based law firm specializing in sports law, contract negotiations, intellectual property, and arbitration. He earned his Juris Doctor from the University of Florida Levin College of Law in 2010 and a Bachelor of Arts in Political Science, magna cum laude, from the University of Florida in 2007, where he was named Valedictorian of the College of Liberal Arts and Sciences. Admitted to practice in the state bars of Florida, New York, and the District of Columbia, as well as multiple federal courts, Darren also serves as a certified arbitrator with the American Arbitration Association.

As an adjunct professor, Darren imparts his expertise through teaching Sports Law at the University of Florida Levin College of Law and Name, Image, and Likeness (NIL) at the University of Miami School of Law in the Entertainment, Arts, and Sports Law LL.M. program. His scholarly contributions include authoring several books published by the American Bar Association, such as How to Play the Game: What Every Sports Attorney Needs to Know, and numerous articles in prominent publications like Forbes, Inc. Magazine, and Above the Law. His thought leadership in NIL has earned him recognition as one of the foremost experts by The Wall Street Journal, USA TODAY, and On3, and he has been lauded as a “power player in NIL deals” by Action Network and a “top sports trademark attorney” by Sportico.

Darren’s passion for sports law led him to establish Sports Agent Blog on December 31, 2005, initially titled “I Want To Be A Sports Agent.” The platform, created as a New Year’s resolution, has grown into a cornerstone of the sports agency community, offering in-depth analysis of industry trends, legal disputes, and agent-player dynamics. His commitment to the field is further evidenced by his representation of numerous athletes and sports agents, as well as his prior role as an Adjunct Professor at Indiana University Bloomington, where he developed and taught a course on Sport Agency Management from 2011 to 2014.

Darren’s contributions have been recognized with prestigious honors, including the University of Florida’s 40 Under 40 Award, the University of Florida Levin College of Law’s Outstanding Young Alumnus Award, and designation as the best lawyer in Fort Lauderdale by Fort Lauderdale Magazine. He remains an active voice in the sports law community, sharing insights through his weekly NIL newsletter and his X posts, engaging a broad audience on legal developments in sports.

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7 replies on “Twitter Continues To Gain Strength In The Sports Industry”

I have to admit, at first I didn’t like the idea of Twitter. Now that I have it, I have to say it takes communication to a whole new level.

It wasn’t until a year after I created my Twitter account before I really started using it. Haven’t looked back since

Great read Darren!!! I had no clue Twitter would find its way to me.. I never gave it a shot

LOL @ POGS. I’m pretty sure that fad lasted only about a month while I was in elementary school. But I did have one of the most legit slammers out there.

You’re lucky you did not grow up in my hood. No one on the corner had slammers like us.

I was queen of Pogs in T.Dot

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