Golf Sports Agents

Shakeup At William Morris Agency

There is a new Vice President of Golf at William Morris Agency. Former employee of Nike Golf, Greg Nared will take over for Ross Berlin at WMA and will be in charge of managing Michelle Wie’s career [Golf Phenom Michelle Wie Switches Agents]. Ross Berlin will rejoin the PGA Tour, where he was once in charge of title sponsor relations. This is SBR’s personal take on the story:

Watch this situation closely. One of the reasons athletes like Tiger Woods (represented by Mark Steinberg of IMG) and Michael Jordan (represented by David Falk) were so successful is because they knew they could trust their agents to help them manage all of their off the course/court opportunities. If Wie hopes to be a successful businesswoman over the long haul, she’ll need to have a good management team in place to help her capitalize on the myriad of opportunities she will have. I’m not so sure Greg Nared would be the guy I’d trust with my future.

I feel that the situation may become a little awkward when the guy who was trying to convince you to sign a marketing deal with his former company (Nike) later becomes your personal agent.

[tags]nike, golf, michelle wie, william morris agency, greg nared, ross berlin[/tags]

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.