Endorsements Golf

Making Par With Endorsements

With no true contract negotiation in golf, agents look to endorsement deals to make a living.

If you want to be a golf agent, you will not be banking on the success of your clients. Well at least that is the case on the greens. As one of my hometown papers (the Sun-Sentinel) reports, golf agents do not make any commission on their clients’ prize money, but instead survive on making hefty dollars from endorsement deals [BUSINESS SCENE].

I am reporting on this because it may be a little known fact among the want-to-be-agent community, and agents that do not dabble in the realm of golf may not know about this fact either. But do not be deterred, the logos on players’ shirts, hats and bags give some golf agents more than enough money to live off of.

-Darren Heitner

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.

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