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Dissecting Jerry Maguire’s Mission Statement – Part 4 – SPORTS AGENT BLOG
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Dissecting Jerry Maguire’s Mission Statement – Part 4

I will break down the entire document over the course of this week, leaving you with a couple of highlights every day. I have broken the Mission Statement into 5 sections (based on its length). If you would like to skip this segment and just read the whole document, you may do so by clicking here. If you missed Part 3, you can catch it here. Here are my bullet points from Part 4:

  • “Love the job. Be the job. The phone calls will still come in at 2 AM, but on the other end of that phone at 2 AM will be someone deserving of your time, and you will be honored to share their time. And that will be what the road to greatness feels like.”
    • If you want to be in this profession, you better kiss a routine schedule goodbye. You need to be reachable at all hours and be ready to put anything aside if you are needed. But if you like what you are doing, it’s no big deal.
  • “It is important to tweak the greater concerns of our athletes as well. Because the ability to forget social causes happens easily, in the night. Suddenly the desire to survive obscures the quest to give back to a community. If we don’t exercise the muscle of charity, one day it is dead.”
    • I think that charity is very important. It makes us better community members and makes us better at everything else that we do. All of our clients are told to start brainstorming philanthropic ideas once they join Dynasty. Eventually, I would like to give back to the community as well.

-Darren Heitner

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.

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