College Football Players NFL Players Sports Agents

Darius Heyward-Bey Could Be One Of Nine CAA Clients Taken In The First Round

Darius Heyward-Bey

Creative Artists Agency (CAA) seems to be doing a good job marketing one of the nine CAA clients that Brandon Thorn predicts will be selected in the first round of this year’s NFL Draft.  Darius Heyward-Bey was one of the stars of the NFL Combine and has seen his draft stock rise ever since.  The former University of Maryland wide-receiver took a little while to decide that he would forgo his senior season and enter the draft; he has not looked back since making that important decision.

While Heyward-Bey has done his part by putting up impressive numbers for scouts, CAA has continued to do everything in its power to strengthen Heyward-Bey’s name off the field.  Heyward-Bey has been busy making public appearances for fans, building a strong social media presence at, making guest appearances on shows like ESPN’s First Take, signing autographs, filming future commercials, and more.

The people at CAA obviously get it.  They understand the value of openness, reaching out to fans, and embracing new social media.  It will undoubtedly open doors to potential corporate sponsors after Heyward-Bey becomes a top pick in the 2009 NFL Draft.  But Dancing with the Stars is not in Heyward-Bey’s immediate future…

Then, to emphasize that he still has his limits, Heyward-Bey said, “You’ll never catch me on a reality show.”

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.

3 replies on “Darius Heyward-Bey Could Be One Of Nine CAA Clients Taken In The First Round”

Comments are closed.