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On To The Next One: Yonder Alonso

Yonder Alonso was the talk of the town in South Florida as a member of a very strong University of Miami baseball team.  The Cuban born first baseman led the UM baseball team with 69 RBI in his freshman year, helping the club battle to the College World Series.  The rest of his collegiate career was also impressive.  In 2008, the Cincinnati Reds selected Alonso with the 7th overall pick in the MLB Draft.  His agents at Legacy Sports helped him negotiate a Major League deal worth $4.55 million over four years.  Alonso made his Major League debut this past season and determined that he is ready for new representation.

Earlier this offseason, Alonso left Legacy Sports for Dan Lozano, the agent of record for Albert Pujols, who recently ditched Beverly Hills Sports Council (BHSC) to set up his own agency along with some others who worked at BHSC.  Reportedly, Lozano is recruiting many players who grew up playing in the South Florida market, and may have also signed Manny Machado of the Baltimore Orioles and Danny Valencia of the Minnesota Twins.  Do not forget that Lozano recently picked up Nick Swisher from Joe Bick, as well.

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.

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