Headline Olympics Sports Agents

On To The Next One: Ryan Lochte

USA swimmer Ryan Lochte (front) is on to his third agency in his short, but successful professional career. Credit: Rob Schumacher-USA TODAY Sports

File this one under “big #Jeah” for the “Lochtenator.”  As announced on his Twitter account late last week, the five-time gold medalist has made a change of agents, signing with Creative Artists Agency (CAA).

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CAA becomes Lochte’s third agency of record since he became a professional swimmer.  His first agents were at Octagon, who were left behind for a lesser known agent, Erika Wright of Wright Entertainment & Sports.  In 1997, Wright was the first runner up in that year’s Miss America Pageant.

Now Lochte has parted ways with the beauty queen for another big agency – CAA.  He has done a lot of agent switching in a short period of time.  It reminds me of another client that CAA recently acquired, but in a different sport – Andre Smith of the Cincinnati Bengals.

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.