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Shabbat Shalom: Friday Wrap-up (6/22/2018)

I feel like I have been going at 100mph since coming back from my Honeymoon in January, so thankfully I will be heading on a couple week vacation at the beginning of July. Thus, expect a short moratorium from the weekly wrap-up during that period. Things are going very well at the law firm as well as with my various writing, but there is 1 update to share. I’m going to be putting a pause on writing at Inc.com. It was a nice run of 3 years, but there are internal changes going on over there and I want to focus a bit more on pushing out strong content at Forbes, where you can still find constant sports business writings from me.

Special thanks goes out to SportsBettingCanadian.ca this week.

This week on Forbes:
(1) Gatorade Remains The Sports Fuel Company After A Trademark Win On Fair Use Grounds;
(2) How San Francisco’s Fastest Growing Blockchain Marketing Firm Is Going Big On Sports;
(3) CrossFit Says Reebok Has Been Dishonest And Deceptive, Demands $4.8 Million For Breach Of Contract;
(4) New Orleans Saints QB Drew Brees Makes Significant Investment In Comfortable Clothing Brand UNTUCKit;
(5) How This Company Used Instagram Marketing To Become A Leading Fitness Brand;
(6) Boom Fantasy Closes $4.5 Million Round With Participation From Major League Baseball Team Owner;
(7) Elevate Sports Ventures Adds High-Powered Partners And Says Seattle’s KeyArena Is First Major Project;
(8) Milwaukee Bucks’ Sterling Brown Sues City, Claims He Was Targeted Based On Skin Color;
(9) How Two NFL Retirees Are Tackling Their Challenges With A Strong Game Plan

And as always, the weekly wrap-up:

Basketball

Baseball

  • “The expectation of MLB’s staunch involvement in the gaming rules of each state and the legislature, and how actively they’ve been at the forefront of this and what they’ve advocated publicly — they fully expect to make billions of dollars annually from this. And therefore, any owner, when he goes to sell his franchise will include that benefit into his franchise value” [Scott Boras has some thoughts on sports betting].

Football

Entertainment

By Darren Heitner

Darren Adam Heitner, Esq., is a preeminent sports attorney and the founder of Heitner Legal, P.L.L.C., a Fort Lauderdale-based law firm specializing in sports law, contract negotiations, intellectual property, and arbitration. He earned his Juris Doctor from the University of Florida Levin College of Law in 2010 and a Bachelor of Arts in Political Science, magna cum laude, from the University of Florida in 2007, where he was named Valedictorian of the College of Liberal Arts and Sciences. Admitted to practice in the state bars of Florida, New York, and the District of Columbia, as well as multiple federal courts, Darren also serves as a certified arbitrator with the American Arbitration Association.

As an adjunct professor, Darren imparts his expertise through teaching Sports Law at the University of Florida Levin College of Law and Name, Image, and Likeness (NIL) at the University of Miami School of Law in the Entertainment, Arts, and Sports Law LL.M. program. His scholarly contributions include authoring several books published by the American Bar Association, such as How to Play the Game: What Every Sports Attorney Needs to Know, and numerous articles in prominent publications like Forbes, Inc. Magazine, and Above the Law. His thought leadership in NIL has earned him recognition as one of the foremost experts by The Wall Street Journal, USA TODAY, and On3, and he has been lauded as a “power player in NIL deals” by Action Network and a “top sports trademark attorney” by Sportico.

Darren’s passion for sports law led him to establish Sports Agent Blog on December 31, 2005, initially titled “I Want To Be A Sports Agent.” The platform, created as a New Year’s resolution, has grown into a cornerstone of the sports agency community, offering in-depth analysis of industry trends, legal disputes, and agent-player dynamics. His commitment to the field is further evidenced by his representation of numerous athletes and sports agents, as well as his prior role as an Adjunct Professor at Indiana University Bloomington, where he developed and taught a course on Sport Agency Management from 2011 to 2014.

Darren’s contributions have been recognized with prestigious honors, including the University of Florida’s 40 Under 40 Award, the University of Florida Levin College of Law’s Outstanding Young Alumnus Award, and designation as the best lawyer in Fort Lauderdale by Fort Lauderdale Magazine. He remains an active voice in the sports law community, sharing insights through his weekly NIL newsletter and his X posts, engaging a broad audience on legal developments in sports.