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Expect to see a new BODYARMOR commercial to air this during March Madness Tournament, Directed by Kobe Bryant. As this is the second installment of BODYARMOR’s “Thanks” campaign, the commercial features NBA stars James Harden and Donovan Mitchell, who were college standouts at Arizona State and Louisville, respectively. Both Harden and Mitchell promote the product and […]
It’s NBA All-Star weekend and Kevin Hart just won his 4th straight MVP in the Celebrity All-Star Game. Darren is enjoying the festivities in NYC although I doubt he is enjoying the weather difference from South Florida. It seems there has been big news in the sports agency world every week for the last month […]
It is just about the heart of signing season for basketball agents looking to represent players leaving their respective universities. Minus those players on teams slated to play in the Final Four, all players who are fully committed to playing at the next level and understand that signing with an agent will force them to […]
I was supposed to be in New York today and speaking at the 4th Annual New York Law School Sports Law Symposium, but Hurricane Sandy has made that impossible. It is my understanding that the organizers will work hard to reschedule the event, which had an all-star cast of panelists and very interesting topics that […]