After spending 16 years at Synergy Sponsorship and another five at Engine, both of which are London-based, Dominic Curran is heading to New York to become the Executive Vice President for Lagardère Plus. Curran’s presence will have an immediate impact, as he targets client management, along with an urge in promoting the agency’s growth on […]
Per a company press release, Lagardère Sports and Entertainment has launched a global sponsorship agency – Lagardère Plus. The agency’s mission is to “transform traditional brand sponsorships into highly inventive and impactful marketing platforms,” and it incorporates Lagardère’s existing global consulting agencies in Germany (Zachel Int.) and France (Sponsorship 360). Rebranded as Lagardère Plus, it […]