Rapper and business mogul, Jay-Z, seems to have paved the way for entertainers to test their hand in the sports representation world. Actor, musician and producer, Marc Anthony, announced on Monday that he has created Magnus Sports to represent baseball players. According to an article by Ken Rosenthal, the company will focus on working with Latin […]
The 2015 AFL draft was held on Tuesday in Adelaide, with a total of 69 players realising their dream of reaching the elite level. It was not only a big day for the players, but for the agents as well. They had been working mercilessly behind the scenes to get their players in the minds […]
Per a pair of Tweets by SBJ’s Daniel Kaplan, tennis star Andy Murray will be making some changes in his business team. The prominent change will be his dropping of Lagardere as his marketing agent. He will now turn to his own agency, 77, for his marketing representation. Murray and his manager, Simon Fuller, set […]
According to Liz Mullen of Sports Business Journal, Atlanta Braves pitching prospect Matt Wisler has switched representation agencies. He was formerly represented by Sosnick Cobbe Karon Sports, but has joined the ranks at Excel Sports Management. At Excel, he will be represented by a team of agents in the baseball division, which is led by Casey […]
Sport sponsorship can often come with various complications and issues, but it’s certainly something that is worth the time and hassle given the global exposure. Sponsorship is an excellent way of enhancing brand image and tends to catch the public eye – by attaching your name to that of a top class event you too […]
It is officially wedding season. Went to a beautiful one last weekend and have another wedding to attend tonight. Then, two more weddings before the end of the year. I should be heading to Vancouver and Oregon in between, but no complaints. I would not have it any other way. Just wrapped up my first […]
National League Rookie of the Year winner (by unanimous decision) Kris Bryant seems to be a marketer’s dream — talented, young, handsome, and playing in a large market. But how much does that translate into dollars and cents and how much does Bryant care? “He has great potential,” says Marc Ganis, president of Chicago-based SportsCorp. […]
Per a press release from Octagon,Octagon is pleased to welcome Lamar Johnson as the Vice President of Octagon Access, the award-winning millennial and multicultural marketing division of the global sports and entertainment leader. Johnson is an industry veteran and expert in developing integrated marketing strategies, branded entertainment and digital campaigns to grow brand results with specific consumer […]
Per an SBJ article by Liz Mullen, injured University of Southern California center, Max Tuerk, has decided to sign with Athletes First for his representation in the 2016 NFL Draft. Tuerk becomes the second college football player to give up his eligibility after a season-ending knee injury this fall. Former UCLA linebacker, Myles Jack, signed with […]
Via RT.com, New York-based sports agent, Andrey Baranov, who recently sparked a worldwide investigation into corruption among the highest ranks of the International Association of Athletics Federations (“IAAF”), now suggests that the investigation’s reach should extend past Russia and into Ethiopia and Kenya. Baranov submitted a written and signed deposition to the IAAF in April […]