IF Management Signs Three New Broadcasting Clients

As reported by Sports Business Journal’s Liz Mullen, IF Management will now be representing three new broadcasting clients. Former NFL linebacker A.J. Hawk, former MLB player Michael Morse, and ABC/ESPN reporter Holly Rowe have all signed with Gideon Cohen, Senior VP at IF Management. A.J. Hawk was a former standout linebacker at Ohio State who…

Randrr Signs PGA Tour Player Chris Kirk

Per a release by Lagardère Sports and randrr, PGA Tour client Chris Kirk has signed an endorsement deal with randrr, a “career opportunities platform for the common good that will revolutionize the way people and companies interact.” Financial terms of the deal were not released, but the multiyear endorsement deal marks the first-ever gold player endorsement…

In The Representation Olympics, Octagon Takes Gold

When it comes to Olympic clients, agencies often live and die by their success every four years when they are in competition. Octagon is definitely taking that success and running with it as the agency’s clients include the most decorated Olympian of all-time Michael Phelps, his relay teammate Nathan Adrian, and gymnastic phenoms Simone Biles and Aly…

Jim “Mr. 58” Furyk And His Marketability

During the fourth and final round of the Travelers Championship at TPC River Highlands, Jim Furyk shot a 58 setting the new low score for a round of golf in PGA Tour history. Yes, that is a 58…for 18 holes. This feat comes three years after he became just the sixth player in Tour history…

Charles Tillman Signs With CAA For Broadcasting

Former Chicago Bears and Carolina Panthers cornerback, Charles “Peanut” Tillman has signed with CAA as he embarks on his broadcasting career, following his retirement this summer. The Chicago-native was drafted in the second round of the 2003 NFL Draft (35th Overall) out of Louisiana Lafayette by his hometown team – the Chicago Bears. He spent…

Los Angeles Lakers Choose Hookit To Evaluate 2017 Jersey Sponsorship Value

The NBA recently announced they will begin selling jersey sponsorships for the 2017-2018 season in the form of jersey patches. In order to examine the reach and value of the sponsorships, the Los Angeles Lakers have chosen Hookit to analyze the effectiveness of companies owning space on the players’ jerseys. Hookit will use their Hookit…

Lagardère Sports Announces Acquisition Of Rooftop2 Productions

Lagardère Sports continues to make moves in the sports business industry as they announced the acquisition of Rooftop2 Productions, a marketing and production agency. Under the acquisition, Rooftop2 Productions will continue to operate under their current name. Founded in New York City in 2012, Rooftop2 Productions is an experiential agency that has build its reputation by…

7 Tips To Coach Your Way To Poker Success

  Poker has always enjoyed a lasting legacy in pop culture, whether in movies, music and now even sport with a number of prime athletes joining the rank-and-file of poker’s finest. The game’s mainstream popularity has experienced a significant boost in recent years following the broadcasting of the World Series on TV and the infamous…

Lagardère Sports Adds Tim Mickelson As Their Newest Agent

In mid-July, Tim Mickelson resigned as the head coach of Arizona State University after five years with the school. Yesterday, Lagardère Sports announced Mickelson will be joining the agency under the tutelage of Lagardère Golf President Steve Loy, who also coached at ASU from 1987 to 1992 and left his coaching gig to represent golf superstar Phil Mickelson,…