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Corporate Sponsors Endorsements WNBA

Indiana Fever Guard Erica Wheeler Signs As An Official Brand Ambassador With FITLIGHT

In another sponsorship move since signing with Miami-based marketing firm Distinction Agency, Wheeler has agreed to terms as an official Brand Ambassador with technology company FITLIGHT®. FITLIGHT® designs innovative exercise and training environments utilizing light sensors for customized scenarios to help players with reaction time, agility and reflexes. Being an undrafted free-agent, Wheeler has had […]

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Corporate Sponsors Endorsements Interview With The Athlete Sports Business WNBA

Indiana Fever Guard Erica Wheeler Signs Marketing Agreement With Distinction Agency

The 2019 WNBA All-Star MVP has agreed to terms with the Miami-based marketing agency Distinction Agency. Distinction Agency is tasked with helping to develop and build Erica Wheeler’s brand. Erica Wheeler of the Indiana Fever, averaged 10.1 points per game on 42.8% field goal and 5 assists per game in the 2019 season. Becoming only […]

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Corporate Sponsors Endorsements Sports Business Tennis

Did Naomi Osaka Just Become A Sports Marketing Icon?

The short answer: yes. Over the past year, the 22-year-old tennis star collected $37 million in earnings surpassing Serena Williams to become the highest-paid female athlete of all-time.  According to Forbes, Osaka earned $37.4 million in prize money and endorsements, $1.4 million more than Serena, placing her 29th on Forbes’ annual 100 highest-paid athletes list. […]

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Endorsements NBA Players NBA Teams Sports Business

New Balance Has Agreed To Terms As A Marketing Partner Of The NBA

New Balance has been steadily getting more involved in the basketball scene over the past several years. Currently their client roster includes reigning NBA Finals MVP Kawhi Leonard, Dejounte Murray and Darius Bazley among others. Recently, the brand took another huge step in agreeing to a multi-year global agreement with the NBA as an official […]

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NBA Players Sports Agents Sports Business

Dwayne Wade Joins CAA as Corporate Consultant with Basketball Division

Reports broke that Dwayne Wade accepted a position with Creative Artists Agency (CAA) Basketball Division. The details about the role are unknown, but Chris Haynes of Yahoo Sports states that it will have an emphasis on corporate consulting involving multicultural brands. The 2006 Finals MVP played 13 seasons and won three NBA Championships with the […]

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Endorsements MLB Players

Reigning NL MVP Christian Yelich Boasts Growing Endorsement Portfolio

Milwaukee Brewers left fielder Christian Yelich is off to a hot start in the 2019 campaign after winning NL MVP honors last year. Yelich is batting .328 with five home-runs, and is getting on base at a .425 clip. He is also raking in sponsorship deals. As you may know, Wisconsin is famous for its […]

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Corporate Sponsors Sports Business

PUMA And NBA Announce New Multiyear Partnership

After a nearly two-decade hiatus, PUMA and the NBA have announced a new multi-year marketing agreement between the German apparel giants and the world’s premier basketball league. Through this partnership, PUMA will have access to NBA uniforms and team logos to curate authentic and original content that will allow better storytelling of the company and […]

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Headline Sports Business

Priority Sports & Entertainment is Hiring a Chief Marketing Officer

The full details regarding the job opening, including background information on Priority Sports & Entertainment, a summary of the position, essential duties and responsibilities, core competencies, and education and experience required are found in the attachment embedded below.  Here are some key points: The title of the position is Chief Marketing Officer. Will report to […]

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High School Interview With The Agent

Interview With The Agent: Ryan Totka

This Interview with the Agent’s subject is not the typical contract agent who negotiates contracts with teams on behalf of his athlete clients.  Instead, Ryan Totka of AthletePromotions.com works with many of those contract agents to provide opportunities off the field/court/ice while the athlete is a professional and well into the athlete’s retirement.  Ryan has supported this […]

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Endorsements Headline NFL Players

NFL PLAYERS Requesting Marketing Representation Notices (MRNs)

A couple of weeks ago, the National Football League Players Association (NFLPA) announced that hereafter, all players with exclusive marketing representatives authorized to review and negotiate opportunities facilitated by NFL PLAYERS must submit official, original Marketing Representation Notices (MRNs).  Players must also notify NFL PLAYERS should they change marketing reps.  NFL PLAYERS is the NFL Players […]