I have long been following the rapid increase of Blue Equity‘s share of the Sports & Entertainment pie. I have had the unique opportunity of meeting Donald Dell and speaking to chairman Jonathan Blue and COO Mike Principe in the past. That being said, I am very happy for the entire company on the unveiling of a new entity that will bring together all of Blue Equity’s sports properties: BEST (Blue Entertainment Sports Television).
Blue Equity started making headlines in the sports world when it initially bought out NBA agent Bill Strickland, who has since added Corey Brewer to his list of clients that include Rasheed Wallace, Brevin Knight, and Malik Allen. From there, Blue Equity acquired the services of NFL agent Joel Segal, Donald Dell and SFX, and a plethora of other entities. In the middle of 2007, I anointed Blue Equity as the newest conglomerate alongside IMG, CAA, and WMG. At this point, Blue Equity may be close to being above them all, making it the BEST.