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Dynasty Athlete Representation

Robert Lara Stays True To His Colors

Dynasty Athlete Representation

For Immediate Release

ROBERT LARA STAYS TRUE TO HIS COLORS
Becomes the First Drafted Player in the 2008 MLB Class to Sign with Dynasty

HOLLYWOOD, FL – July 1, 2008, Robert Lara, a 6’2 205 lbs pitcher out of University of Central Florida has signed with Dynasty Athlete Representation, LLC.  Lara was selected in the 19th round by the San Diego Padres in the 2008 MLB Amateur Draft and is currently playing for the Arizona League affiliate.  Through five games with the club, Lara is batting .500 with a home-run and six RBIs.  In his very first at bat with the Padres, he smacked a home-run.

Robert Lara was destined to be a Dynasty client.  He graduated from Nova High School, which is the same school that Dynasty CEO, Darren Heitner, attended.  At Nova, Lara led the school to a state title in 2005, a team that was ranked No. 1 nationally in the final USA Today poll.  He shed the green and gold jersey of Nova High only to come back to his roots and don the proud colors of Dynasty.

Lara was drafted in the 17th round of the 2005 MLB Draft by the Minnesota Twins.  He opted to decline signing and spent a couple of years playing at LSU before transferring to UCF for his junior year.  Robert was selected to the Johnny Bench Award Watch List due to his strong catch and throw skills along with his consistency in putting up good at-bats.  He now joins the San Diego Padres organization and is excited about what the future has in store.

More information about Dynasty Athlete Representation or Robert Lara: www.dynastyreps.com

Darren Heitner 954.558.6999 dheitner@dynastyreps.com

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By Darren Heitner

Darren Adam Heitner, Esq., is a preeminent sports attorney and the founder of Heitner Legal, P.L.L.C., a Fort Lauderdale-based law firm specializing in sports law, contract negotiations, intellectual property, and arbitration. He earned his Juris Doctor from the University of Florida Levin College of Law in 2010 and a Bachelor of Arts in Political Science, magna cum laude, from the University of Florida in 2007, where he was named Valedictorian of the College of Liberal Arts and Sciences. Admitted to practice in the state bars of Florida, New York, and the District of Columbia, as well as multiple federal courts, Darren also serves as a certified arbitrator with the American Arbitration Association.

As an adjunct professor, Darren imparts his expertise through teaching Sports Law at the University of Florida Levin College of Law and Name, Image, and Likeness (NIL) at the University of Miami School of Law in the Entertainment, Arts, and Sports Law LL.M. program. His scholarly contributions include authoring several books published by the American Bar Association, such as How to Play the Game: What Every Sports Attorney Needs to Know, and numerous articles in prominent publications like Forbes, Inc. Magazine, and Above the Law. His thought leadership in NIL has earned him recognition as one of the foremost experts by The Wall Street Journal, USA TODAY, and On3, and he has been lauded as a “power player in NIL deals” by Action Network and a “top sports trademark attorney” by Sportico.

Darren’s passion for sports law led him to establish Sports Agent Blog on December 31, 2005, initially titled “I Want To Be A Sports Agent.” The platform, created as a New Year’s resolution, has grown into a cornerstone of the sports agency community, offering in-depth analysis of industry trends, legal disputes, and agent-player dynamics. His commitment to the field is further evidenced by his representation of numerous athletes and sports agents, as well as his prior role as an Adjunct Professor at Indiana University Bloomington, where he developed and taught a course on Sport Agency Management from 2011 to 2014.

Darren’s contributions have been recognized with prestigious honors, including the University of Florida’s 40 Under 40 Award, the University of Florida Levin College of Law’s Outstanding Young Alumnus Award, and designation as the best lawyer in Fort Lauderdale by Fort Lauderdale Magazine. He remains an active voice in the sports law community, sharing insights through his weekly NIL newsletter and his X posts, engaging a broad audience on legal developments in sports.

5 replies on “Robert Lara Stays True To His Colors”

Darren –

I see Lara signed with the Padres. Just wondering if you give us some insight on dealings with the Padres and the equipment expenses incurred with Robert. I think this would be very interesting and helpful.

Buck

Buck-

Thus far we have not had to incur any equipment expense on Lara’s account; however, that will definitely come in the future. We signed Lara after he accepted his signing bonus, so talks with the Padres from our end are only now beginning.

By Post Author

Good luck to Lara. I think it would be interesting to talk about, like Buck mentioned, what goes in to representing a minor league baseball player. Maybe a post about how Lara got to where he is at, decided to accept a signing bonus (could he have went back to school?, what type of bonus, tuition did the team give him?), decided to hire you (what is he looking for in an agent, how many agents did he meet with), what your job will be now and in the future (what level of management at the Padres do you talk to, about what types of things), how often you talk to Lara, the process of trying to get a glove and shoe deal (is he going to bat in minors, batting gloves, wristbands, etc), what types of deals to companies offer a 19th round pick, about how much money you think you wil have to invest in bats and other equipment, when do most agents recoup this money, about how long does it take others in the Padres organization to move from on A to the other AAs, and why it is so special that you guys stay true to your colors? Thanks – if I am ever an agent, these answers would help me.

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