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Corporate Sponsors Endorsements Headline MMA Sports Business Ultimate Fighting

Under Armour Gets in the Cage with MMA

On November 5th, UFC Welterweight Champion, Georges St. Pierre signed a multi-year endorsement deal with athletic apparel powerhouse Under Armour. St-Pierre, known by his fans as GSP, is one of the UFC’s most talented and marketable fighters and will be featured in a national campaign for the industry giant. Outfitted in Under Armour’s ColdGear performance […]

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MMA Performance Analysis Ultimate Fighting

The UFC’s Heavyweight Dilemma

Being a fan of Mixed Martial Arts (MMA) and more specifically, the Ultimate Fighting Championship (UFC), I have followed the sport closely and admired the skill and level of the athletes involved and the business savvy of the people in charge. MMA is an emerging sport around the world with the UFC being the number […]

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Headline Interview With The Agent MMA Sports Agents Ultimate Fighting

Interview With The Agent: Ken Pavia

This is the fourth interview in an on-going series by Gary Wimsett, Jr., lawyer and MMA enthusiast, about the business of Mixed Martial Arts.  In Part I, Gary spoke with Sports Illustrated Senior Contributor, L. Jon Wertheim, about his new book, “Blood in the Cage” about the history of MMA, the career of Pat Miletich, […]

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Headline MMA Ultimate Fighting

Pat Miletich on WAMMA, the UFC, and Unionization

This is the third interview in an on-going series by Gary Wimsett, Jr., lawyer and MMA enthusiast, about the business of Mixed Martial Arts.  In Part I, Gary spoke with Sports Illustrated Senior Contributor, L. Jon Wertheim, about his new book, “Blood in the Cage” about the history of MMA, the career of Pat Miletich, […]

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MMA Ultimate Fighting

Interview with Sam Sheridan, author of “A Fighter’s Heart”

As part of a continuing series of interviews with top MMA writers & fighters, Gary Wimsett, Jr., attorney, agent, and president of the MMA Fight Council, LLC, recently engaged Sam Sheridan, author of A Fighter’s Heart“and an upcoming book about the mental aspects of fighting, on his personal journey.  Following is a short but interesting […]

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Headline MMA Ultimate Fighting

Interview With L. Jon Wertheim, Senior Writer for Sports Illustrated and Author of Blood in the Cage

Recently, Gary Wimsett, Jr., Esq., an attorney with Flanagan & Marchewka, LLP and an agent with Balefire Representation, an athlete and artist representation agency, conducted a telephone interview with L. Jon Wertheim, senior writer for Sports Illustrated, and author of the new book, Blood in the Cage: Mixed Martial Arts, Pat Miletich, and the Furious […]

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MMA Ultimate Fighting

When It Is All Said And Done

Nobody should be surprised that Brock Lesnar is the newly minted UFC Heavyweight Champion. Before I delve off into the reasons why he was well prepared for Randy Couture (who is without a doubt one of the greatest champions in mixed martial arts history), lets look at the results of the weigh in. Randy Couture: […]

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Headline MMA Ultimate Fighting

MMA Fighters Yearn For Competition

With EliteXC officially out of the fold, what does the current landscape of Mixed Martial Arts fighting look like?  How will it affect the looming entrance of sports agents into the mix?  Urijah Faber (pictured right), subjectively known as the top fighter in the WEC (owned by the same company that owns UFC), is safe […]

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MMA Ultimate Fighting

With Kimbo Slice, Down Goes EliteXC

I once made an analogy: EliteXC is to the UFC as Showtime is to HBO.  That analogy is no longer the case.  While many view Showtime as a slightly inferior competitor of HBO, EliteXC is no longer even a blip on the radar for UFC.  Back when IMG brokered the deal between EliteXC and CBS, […]

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MMA Ultimate Fighting

Kimbo Slice Vs. Brock Lesnar

Mixed Martial Arts (MMA) is becoming huge. Many young fans who grew up watching Tyson, Holyfield and Lewis are now following Randy Couture, Georges St. Pierre and Anderson Silva. The debate between boxing and MMA is a fun one to have but really they are two entirely separate sports. It would be as hard to […]