Headline MMA Social Networking Sports Business Ultimate Fighting

The UFC Has a Stranglehold on Social Media

This past week, I attended the Sports Networker Summit in New York City (run by our friends Lewis Howes and Amy Martin) and came away with a feeling that fighter marketing in the UFC has only scratched the surface of its potential. As mentioned above, the event was co-hosted by Amy Martin of Digital Royalty, […]

Endorsements Headline MMA Sports Business Ultimate Fighting

MMA Athletes: Fighting For Every Dollar

It is easy to make the argument that the UFC is the fastest rising sport in the country and possibly in the world. For someone who is looking to get into the sports industry, it could seem like a potential “gravy train” to financial success. With the landscape of potential major league clients diluted due […]

MMA Ultimate Fighting

Kimbo Slice Vs. Brock Lesnar

Mixed Martial Arts (MMA) is becoming huge. Many young fans who grew up watching Tyson, Holyfield and Lewis are now following Randy Couture, Georges St. Pierre and Anderson Silva. The debate between boxing and MMA is a fun one to have but really they are two entirely separate sports. It would be as hard to […]