Headline Sports Business

Priority Sports Partners With Hoops Internacional

While Priority Sports & Entertainment was one of the more successful agencies in the 2011 NFL Draft (representing a total of 13 Draft picks), the company also has a strong and growing Basketball division run by Mark Bartelstein, Brad Ames, Aaron Mintz, and Reggie Brown.  Priority Sports’ recent move to partner with Hoops Internacional will help Priority expand its services offered and make it a more ‘global’ athlete representation company.

The partnership will allow Priority Sports to expand its reach into the Spanish basketball market and provide Hoops Internacional a friend in the United States.  Priority Sports already represents many players in Spain, including Alan Anderson and Joe Ingles (FC Barcelona), Jaycee Carroll (Gran Canaria), Nik Caner-Medley (Estudiantes), James Augustine (Valencia), and Robert Archibald (Malaga).  Hoops Internacional also represents players in Spain in addition to its one NBA client: Jose Manuel Calderon of the Toronto Raptors.

By Darren Heitner

Darren Heitner created Sports Agent Blog as a New Year's Resolution on December 31, 2005. Originally titled, "I Want To Be A Sports Agent," the website was founded with the intention of causing Heitner to learn more about the profession that he wanted to join, meet reputable individuals in the space and force himself to stay on top of the latest news and trends.

Heitner now runs Heitner Legal, P.L.L.C., which is a law firm with many practice areas, including sports law and contract law. Heitner has represented numerous athletes and sports agents as legal counsel. He has also served as an Adjunct Professor at Indiana University Bloomington from 2011-2014, where he created and taught a course titled, Sport Agency Management, which included subjects ranging from NCAA regulations to athlete agent certification and the rules governing the profession. Heitner serves as an Adjunct Professor at the University of Florida Levin College of Law, where he teaches a Sports Law class that includes case law surrounding athlete agents and the NCAA rules.