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Headline Olympics Sports Business

Lagardère Unlimited Announces Plans For Monthly Sports Business Show

Lagardère Unlimited and Universal Sports Network, a multi-platform media destination for Olympic-related sports programming, recently partnered to create the new TV series, Beyond the Medals – The Business of Sport. The 18-episode series will be hosted by Rick Horrow, Chairman of Horrow Sports Ventures.  It will debut on Wed., Jan. 21 at 7:30pm EST and […]

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Endorsements Headline Olympics

Olympic Sports Agent Peter Carlisle Discusses Sochi 2014

Sports Business Journal Olympics writer, Tripp Mickle, recently chatted with Peter Carlisle, head of Octagon’s Olympic division at the 2014 Sochi Winter Olympics.  Carlisle — most well-known for representing 18-time Olympic gold medalist Michael Phelps — represents a number of athletes at Sochi, including women’s snowboarder Jamie Anderson and men’s snowboarder Alex Deibold. Below are […]

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Headline Olympics Sports Agents

Octagon’s Peter Carlisle Featured As Sochi Olympics Approaches

The Maine Sunday Telegram has an in-depth article on Octagon agent Peter Carlisle with the tagline, “Some of the biggest names in Olympics sports say Peter Carlisle is ‘more than just an agent.”  It is a very nice exposé of Octagon’s managing director Olympics and Action Sports who is probably best known for his representation of U.S. […]

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Headline Olympics Sports Agents

Octagon’s Peter Carlisle Speaks About Representing Global Sports Superstar Michael Phelps

Last week, Mark H. McCormack Department of Sport Management Executive-in-Residence, Peter Carlisle spoke to students in a discussion titled, “Marketing an Olympic Icon: Behind the Business of a Global Sports Superstar.” The Mark H. McCormack Department of Sport Management, formed in 1972, is a part of the Isenberg School of Management at UMass Amherst and […]

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Headline Olympics Sports Agents

On To The Next One: Ryan Lochte

File this one under “big #Jeah” for the “Lochtenator.”  As announced on his Twitter account late last week, the five-time gold medalist has made a change of agents, signing with Creative Artists Agency (CAA). [blackbirdpie url=”https://twitter.com/ryanlochte/status/274518334207324160″] CAA becomes Lochte’s third agency of record since he became a professional swimmer.  His first agents were at Octagon, […]

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Endorsements Headline Olympics

Agent Peter Carlisle Says Michael Phelps’ Partnerships Will Be More Meaningful And Longer In Duration

Early in the 2012 London Olympics, Fox Business caught Michael Phelps’ agent Peter Carlisle of Octagon’s Olympic & Action Sports division.  The general discussion was focused on how Phelps will be marketed now that his career in the pool has been declared to be complete.  Here is a quote from the interview: “Partnerships now have to be not only […]

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Endorsements Headline Olympics

Athletes and Representatives Upset with Response to Olympics Ambush Marketing Maneuvers

The Opening Ceremony for the 2012 Summer Olympics will take place this Friday, July 27, 2012 in London.  While athletes are making their final mental and physical preparations in their eventual quest for gold, they and their representatives are also considering how they can capture marketing and brand growth opportunities throughout the Games.  Unfortunately for […]

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Endorsements Headline Olympics

On To The Next One: Ian Thorpe

The Daily Telegraph has reported that Olympic Gold Medalist Ian Thorpe has split from his former manager David Flaskas to join James Erskine at the burgeoning Sports & Entertainment Limited (SEL). Thorpe made an unsuccessful comeback this year in his bid to make the Australian swimming team for the London Olympics.  Despite this, Thorpe is […]

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Endorsements Entertainment Headline Olympics Sports Agents Sports Business

On to the Next One: Shaun White

For eight years, action sports icon Shaun White has worked with agent Mark Ervin and IMG. This was a successful and lucrative pairing that saw White become one of the most recognizable faces in sports, but like they say, all good things eventually come to an end. Last week, White dropped Ervin for the services […]

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Hockey Olympics

Should the NHL go to Sochi?

I am in Vancouver, BC having the time of my life at the 2010 Winter Olympics. I’ve seen two hockey games so far, including Canada’s tension filled 3-2 shootout victory against the Swiss last Thursday. It was quite the environment to be in, and was by far the best sporting event I’ve ever attended. The […]