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Endorsements International Basketball Sports Business

UnderArmour Enters Basketball

I briefly mentioned Brandon Jennings yesterday and then came to find out that the soon-to-be overseas youngster just signed a deal with UnderArmour.  Since right around the 2008 NBA Draft, I had heard rumors from many industry insiders about UnderArmour making a push into the basketball shoe market.  Derrick Rose’s name was mentioned as the […]

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Endorsements Entertainment Sports Business

It’s All About The Looks

You do not have to be exceptionally strong in your sport to make some big time bucks through endorsement opportunities. Many believe that Anna Kournikova never deserved her mega deals and people are just coming around to accepting the fact that Danica Patrick may be legit (years after she first started raking in the dough […]

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Endorsements Sports Business

Athlete Representation In China

Here in the United States, agents are used to taking 4-5% on MLB contracts, 3% on NFL contracts, 4% on NBA contracts, 5% on NHL contracts, and 10% from the teams if their clients play basketball overseas. Endorsement takes usually are around 15-20%. Some athletes complain that the percentages handed off to agents for their […]

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Corporate Sponsors Endorsements Olympics

Rice Queen

Whilst Michael Phelps was undoubtedly the King of the pool, the choice of the Queen is just as easy to clarify. Stephanie Rice won every event she competed in the games, adding 3 Golds to Australia’s tally. Stephanie won the 200m and 400m Individual Medley and helped the Aussies win the 4 x 200m freestyle […]

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Endorsements Olympics

Dealing With My Phelps Man-Crush

I have a man-crush on Michael Phelps. In the past week, Michael Phelps has been the most discussed topic in my small circle of friends. One of my roommates finds it funny to tell everyone, including the Publix bagger, that I have this man-crush, at least ten people have asked me how much I wish […]

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Endorsements Entertainment Sports Agents

Remember Entourage?

Remember Entourage? You know, that small time show on HBO that comes back this September after a long (and I mean long) hiatus? Really though, Entourage gives a look into one of the subjects of this sports agent world, the real life Ari Gold. Ari Emanuel founded Endeavor in 1995 after he left acclaimed agency, […]

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Endorsements Olympics

Gold Medals + World Records = $$$$$$$$$$.

While phenom Michael Phelps still has 3 finals races to go, it is pretty clear that he has already put himself in a new stratosphere in regards to future endorsement dollars. As of now, Phelps has deals with Speedo, Visa, Omega and PowerBar. He currently earns $5 million annually from these endorsements. If Phelps does […]

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Endorsements NBA Players

The King Endorses Obama

For a long time now, LeBron James has tried to stay out of the spotlight when it comes to politics.  Although James has been shining bright in the media ever since entering the league, he has been rather dull when it comes to his affiliations with politics and other support groups (much like Tiger Woods […]

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Endorsements MLB Players Sports Agents

A-Rod Adds Another Agent

I really did not want to get involved in the whole nasty A-Rod divorce.  It is not our business to dip into such topics around here; I was going to leave it to sites like Deadspin to make sure that the public knew every place that Rodriguez took Madonna.  But then came word that A-Rod’s […]

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Corporate Sponsors Endorsements Entertainment Headline NFL Players Sports Business

ActLetes – Professional Athletes, Endorsements, and the Entertainment Industry

Braylon Edwards (pictured left) is one of the most promising young receivers in the game of football. Leading his team to a 10-6 record, one win short of making the playoffs, he helped revive a dismal Cleveland Browns offense with 80 catches, 1,289 receiving yards (Single Season Franchise Record), and 16 touchdowns (Single Season Franchise […]