Category: Endorsements

Expanding Presence Overseas

Expanding Presence Overseas

Brandweek.com has an interesting story covering the immense marketability of star Yao Ming. Ming receives about $15 million per year in endorsements alone. China is an emerging market economically speaking, and may also open...

Early $ for Leinart

Early $ for Leinart

I was a little disappointed with the quality of the commercials in this year’s Super Bowl. I may have some of a bias because I was mad about my proposition bet with my friends...